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Future Anthem Celebrates Landmark Achievement After Analysing One Billion Game Sessions

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Proprietary AI and machine learning platform built for the gambling industry analyses record number of game sessions over 100 million hours of gameplay

Future Anthem, the pioneering artificial intelligence (AI) and data science powerhouse, has reached a significant milestone after analysing more than one billion game sessions since the company was founded in 2019.

Future Anthem’s ground-breaking AI and machine learning platform has achieved this feat by working through a data pool of more than 100 million hours of game sessions featuring more than 89 billion real-money casino spins.

This achievement further cements the company’s position as market leaders in AI and data science for the gaming industry as Future Anthem continues to build upon training its proprietary machine learning models for its all-in-one product, Amplifier AI, to enable real-time personalisation across the player journey.

At launch, Future Anthem was the first and only company within iGaming to focus its efforts solely on real-time personalisation using artificial intelligence and machine learning, paving the way for a personalised data-first approach to acquisition, retention and player sustainability.

Powered by Microsoft Azure, Future Anthem has built the world’s first data science platform for the gambling industry. The company processed more than 200 billion player transactions and has collected metadata on over 20,000 casino games.

Future Anthem’s AI continues to produce impressive results in real-time personalisation for the industry’s leading names including Betsson, Big Time Gaming, Blueprint Gaming and Eyecon.

“Future Anthem continues to grow, develop and reach new heights with our AI products, backed by our incredibly talented team of data scientists, engineers, developers and product managers,” the Chief Data Officer for Future Anthem, Chris Conroy, said. “Operators and suppliers are keenly aware of the importance of integrating the latest technologies into their product offering and real-time personalisation is at the forefront of these advancements. Reaching one billion game sessions is testament to the hard work of everyone at the company.”

Alan Campbell began reporting on the global gaming industry from the late-1990s after graduating from university with a degree in journalism and history. His career has included collaborations with a large number of traditional and digital publications from around the globe with the experienced professional having covered a plethora of topics, companies, regulatory developments and technological innovations.

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