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IWG Promotes Jason Lisiecki to Executive Vice-President, Global

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Instant Win Gaming (IWG), a leading supplier of eInstant games to NASPL/WLA-member lotteries, has promoted Jason Lisiecki (pictured) to the newly-created position of Executive Vice-President, Global.

In this role, Lisiecki will bring learnings from his many years of lottery and, particularly, eInstant games to IWG’s global customer base, offering guidance on best practices for program excellence and sales growth. Additionally, Lisiecki will continue to oversee the company’s partnerships with North American lotteries from a strategic and product management perspective.

Lisiecki joined IWG over five years ago as Vice-President, North America, focusing on the company’s lottery accounts and overall content strategy across the region. During this period, he has been instrumental in helping numerous lotteries launch and develop their eInstant programs, working closely with Atlantic Lottery, British Columbia Lottery Corporation, DC Lottery, Georgia Lottery, Kentucky Lottery, Loto-Quebec, Michigan Lottery, New Hampshire Lottery, Ontario Lottery and Gaming, Pennsylvania Lottery and Virginia Lottery.

Prior to IWG, Lisiecki spent eight years with the Michigan Lottery where he was a core member of the team overseeing the startup and launch of its eInstant program, one of the most pioneering in the United States.

“Jason’s promotion is thoroughly deserved and I could not be happier to make this announcement,” the Chief Executive Officer for IWG, Rhydian Fisher, said. “Jason has been instrumental to the success of IWG and the growth of the eInstant category in North America. I know he will serve as a highly valuable resource to our customers worldwide.”

“Of course, I continue to be incredibly bullish about the eInstant category and innovation in the iLottery sales channel,” Lisiecki said. “I’m thrilled to step into this new role at IWG and look forward to partnering with all our lottery customers to support their momentum and unlock further opportunities.”

Alan Campbell began reporting on the global gaming industry from the late-1990s after graduating from university with a degree in journalism and history. His career has included collaborations with a large number of traditional and digital publications from around the globe with the experienced professional having covered a plethora of topics, companies, regulatory developments and technological innovations.

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