Latest News
Soft2Bet showcased its gamification technology and industry expertise at SiGMA
Soft2Bet, in its groundbreaking partnership with SiGMA, brought SiGMA Balkans & CIS to Cyprus for the first time ever on September 04-07, 2023. The event was held at City of Dreams Mediterranean, Europe’s first integrated resort where a premium hotel meets majestic casino and a grand holiday destination.
Soft2Bet rocked SiGMA Balkans & CIS, winning the Platform Provider of the Year category at BALKANS/CIS Gaming Awards, featuring several prominent speakers in the event’s lineup, and showcased its state-of-the-art gamification technology at its exhibition stand. Moreover, on September 5, SoftBet hosted an exclusive party for its partners at City of Dreams Mediterranean, gathering over 400 people to celebrate the company’s 7th anniversary.
The SiGMA Awards ceremony: A night of recognition
SiGMA Balkans and CIS 2023 opened with the awards ceremony held on September 4th. Aimed to recognize the most prominent players in the iGaming industry, the BALKANS/CIS Gaming Awards night celebrated the industry’s top achievements and perfectly set the tone for the following days of the event. Soft2Bet won in the Platform Provider of the Year category.
Soft2Bet’s Gala Dinner: A celebration of the shared success
On September 5th, Soft2Bet hosted an exclusive Gala Dinner party at the City of Dreams Mediterranean, gathering its partners to celebrate the company’s 7th anniversary and the shared success over these years. Soft2Bet gathered 400+ partners from all over the world to this exclusive event to enjoy amazing performances by celebrity artists and have fun together.
Soft2Bet CEO Uri Poliavich commented: “This Gala Dinner party was fire! Over 400 partners joined us in Cyprus, celebrating our shared path and experiences. Here’s to another successful year ahead – and an even cooler celebration next time. Let’s keep going!”
SiGMA conference: Roundtable panels with Soft2Bet’s key experts
Soft2Bet’s speakers participated in several panels during the event. David Yatom Hay, General Counsel, and Lisa Isaksson, Head of Regulatory and Compliance, discussed responsible gaming laws in the “Responsible Gaming Regulation: A Global Perspective.”
It makes it easier for businesses to adapt to regulatory requirements to build a product that is coherent between jurisdictions. It also eases the burden of development when going into new jurisdictions – as well as the burden on operational teams when it comes to learning new procedures,” Lisa shared at the conference.
Meanwhile, Yoel Zuckerberg, Soft2Bet’s CPO, shed light on the challenges and opportunities of player retention in the “Player Retention In The Age Of Free-To-Play: Challenges And Opportunities” panel. “Free to play may be crucial to our market, but so is gamification. That’s where the growth and retention are. That’s innovation,” stated Yoel.
Meet Soft2Bet at the upcoming events
In the coming months, Soft2Bet will attend several more key iGaming events. At the SBC Summit Barcelona on September 19-21, the company will exhibit at the stand SB36. On November 13-17, Soft2Bet will also participate in SiGMA Malta, offering yet another opportunity for industry peers to gain valuable insights and a fresh look at Soft2Bet’s top-notch gamified solutions.
Latest News
7-Eleven selects Jackpot.com as their official lottery partner
Online Lottery Courier Service Jackpot.com Announces Exclusive Collaboration with 7-Eleven, Inc.
Jackpot.com will serve as the official lottery courier service of 7-Eleven, Inc., initially launching in Ohio and Massachusetts
Jackpot.com – the online lottery courier service that allows consumers to purchase official state lottery tickets on their phone, tablet, or computer – announced today an exclusive collaboration with 7-Eleven Inc., the largest convenience store chain in the world, to serve as their official lottery courier service.
As part of the collaboration, 7-Eleven customers in Ohio and Massachusetts will be able to sign up and play lottery games and scratchers on the Jackpot.com app or website. The program will initially be launched in over 600 7-Eleven and Speedway stores in Ohio and Massachusetts, with a special launch promotion that gives 7-Eleven customers a free lottery ticket on their first deposit by using promo code, “7Eleven”.
“We’re thrilled to work with 7-Eleven, the leading retailer of lottery tickets in the country,” said Akshay Khanna, CEO and co-founder of Jackpot.com. “Leveraging our technology and innovation, we can provide additional convenience for their customers, while adding an additional source of revenue. A true win-win relationship for all.”
By launching in Ohio and Massachusetts in 2023 and 2024, respectively, Jackpot.com aims at adding another avenue for player convenience with one of the most widely recognized brands in the convenience-retailing space. With a presence in Ohio, the nation’s seventh-largest lottery market, and Massachusetts, whose state lottery produced $1.2 billion in net profit for the Commonwealth during the 2024 fiscal year, Jackpot.com’s collaboration with 7-Eleven represents an added layer of accessibility for players.
Jackpot.com remains committed to responsible play and has significantly invested in protocols by allowing customers of legal age to set spend limits and limits on daily deposits, all while providing access to local and national responsible gambling resources, self-exclusion, self-suspension and automated notifications that offer help should problematic behavior be detected. Jackpot.com is also the only lottery courier service to launch with an iCap certification from the National Council on Problem Gambling.
To learn more, visit jackpot.com. First-time users can also download the official Jackpot.com Lottery App on the iOS or Android App Stores, where available.
eSports
The World Esports Summit 2024 Is Here!
The IESF World Esports Summit returns this December to Busan, South Korea. Hosted at the Busan Esports Arena (BRENA) from December 5-6, the Summit will bring together prominent figures from Esports, global brands, government officials, and sports executives for a deep dive into the current Esports trends, its rapid transformations, and future challenges.
This year’s theme, “Building Bridges, Not Barriers, Through the Power of Esports,” will highlight the role of Esports in uniting cultures, ideas, and industries. Under the slogan “We Empower Success,” the
Summit provides a great platform for Esports experts to engage in meaningful discussions and sessions, sharing their insights on trends and presenting forward-looking ideas for our industry.
The event, strategically timed at the close of the competitive season, presents a perfect environment for reflection on the year’s biggest events, industry shifts, and the next steps for Esports. Attendees can follow the expert’s perspectives on topics like:
- (R)Evolution in Esports
- East Meets West
- Esports Integrity: The Role of Referees
- The Rise of International Esports Competitions
- (In Korean) Korea’s Secret Sauce etc.
Also, featured at this year’s event are the IESF World Esports Training Camp and the World Esports Referee Academy.
These are very important IESF programs that are aimed at advancing the skills and professional standards of the next generation of Esports leaders.
Join us in Busan for two days designed to inspire, connect, and empower the international Esports community.
Registration for the World Esports Summit is free and open to all interested attendees.
To register, please complete our online registration form: iesf.formstack.com/forms/wes2024_participation_registration
See you in Busan!
eSports
Akhil Sarin CMO at Easygo named as key note at ICE Esports Conference
Clarion Gaming has confirmed that Akhil Sarin CMO at Easygo, the technology powerhouse behind the success of global brands Stake and Kick will headline the Esports & Games Conference (EGC) taking place on 21 January as part of the ICE Barcelona experience. As a key member of the executive team, Akhil Sarin has been instrumental in securing the high-profile partnerships that have accelerated Stake’s growth, including the Stake F1 team, UFC, Drake, and Premier League Everton FC.
Through these strategic alliances he has amplified Stake’s brand presence at the same time as creating unique, immersive player experiences, in the process setting new industry benchmarks.
Announcing the high profile speaker Will Harding, Head of Esports at Clarion Gaming said: “Securing Akhil Sarin as EGC key note at ICE Barcelona represents a remarkable opportunity for our attendees to gain invaluable insight into cutting-edge strategies in digital and influencer marketing .
“Akhil’s expertise with Stake and Kick.com embodies the forward-thinking, innovative approach that defines the digital marketing landscapes. His participation underscores the calibre of knowledge-sharing that we are committed to delivering at ICE and he is sure to both inspire our attendees and elevate their strategic perspective.”
Looking ahead to ICE Barcelona, Akhil Sarin stated: “Collaborating with Clarion Gaming at ICE Barcelona is an exciting opportunity to showcase Stake’s journey and continued focus on bold partnerships and creative marketing strategies that resonate with audiences.”
He added “The EGC is a vital platform for exchanging transformative ideas and shaping the future of gaming and entertainment. I look forward to discussing Stake’s vision and collaborating with industry leaders to inspire growth and innovation across the sector.”
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