Interviews
LiveScore Group illuminates the power of conferences ahead of the 2023 SBC Summit

LiveScore Group uniquely bridges the worlds of sports media and sports betting through its ecosystem. How do industry conferences facilitate your mission to converge these two worlds, and what kind of partnerships or collaborations are you looking to establish at such events?
By participating in conferences like SBC, we are able to communicate our business vision to an engaged audience, many of whom are trying to do similar ecosystem plays, while also keeping abreast of other industry trends and meeting with partners and suppliers, old and new.
One of LiveScore Group’s core objectives is to enhance the sports fan experience globally. Can you speak to how attending conferences helps you gather insights and technologies to further this aim?
Enhancing the sports experience for fans is central to what we do. Conferences are a great way to meet new suppliers that can help us with our missions, but also, it’s great for talking to our competitors in the market where we share similar challenges. The panels themselves, have some of the great thinkers and lively discussions of the industry as a whole. Overall, conferences are an ideal way to spark new ideas, validate your existing ideas and find partners that can help you.
Conferences often serve as platforms for the latest trends and innovations in the industry. How important is it for LiveScore to be at the forefront of such trends, especially when it comes to sports media and sports betting?
It’s very important for us. LiveScore Group is at the forefront of many of the major trends, namely ‘convergence’ which is central to our business model. It’s with pride that we participate at conferences as we’ve had a few years head start on other competitors who are beginning to understand the value of a sports media and betting ecosystem.
LiveScore Group comprises several individually world-class brands like LiveScore, LiveScore Bet, and Virgin Bet. How do conferences provide a stage for LiveScore Group to position itself as a thought leader in both sports media and sports betting sectors?
It provides LiveScore Group with a wealth of relevant experience to talk about. We are a global, sports media publisher, top affiliate, and run two world-class sportsbooks. Our fantastic team can speak to almost any topic that’s affecting the industry today.
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