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SKS365 launches PlanetGreen365 sustainability program: the company forest was born to celebrate the new green project
A thousand trees were planted in the world across Latin America, Africa and Asia to concretely contribute to the safeguarding of the environment and the development of local communities
A corporate forest of 1,000 trees to promote environmental sustainability and support rural communities in different parts of the globe is the first initiative that SKS365 – one of the leading gaming and betting operators in the Italian market – has launched as part of the PlanetGreen365 corporate sustainability program.
The new project is one of the milestones of the SKS365’s ESG agenda. The group has already launched in the past months – in its offices in Italy and Serbia – numerous activities for environmental protection to pave the way to the PlanetGreen365 program, which aims to promote a culture of sustainability through education and example for new generations. Furthermore, PlanetGreen365, also thanks to the collaboration with Treedom will contribute to achieving 10 out of the 17 Sustainable Development Goals outlined in the United Nations’ Agenda for 2030.
SKS365 has created its corporate forest, with 1,000 trees that will grow in seven countries around the world spread over three continents: Latin America, Asia and Africa. Each employee of the company has received a tree of their choice as a gift, which they can follow online, receiving updates on the project the tree is part of and its specific impact on the environment in terms of CO2 absorption. Moreover, a part of the 1,000 adopted trees – such as cocoa in Cameroon, avocado in Guatemala, and coffee in Nepal, to name a few – has been donated to the children, grandchildren, and other young acquaintances of the employees with the aim to involve future generations in a virtuous path of awareness, consciousness, and concrete actions for the environmental cause.
“We are extremely aware of the urgent need to address the issue of climate change and environmental sustainability”, said Brian Dean, Chief People Officer of SKS365.
“From heat waves to hurricanes, from droughts to floods and fires, extreme weather events are becoming increasingly frequent, putting human lives at risk and the future of our planet in jeopardy. Therefore, it is necessary to raise awareness and responsibility among all of us in the fight against climate change and to safeguard the environment: governments, businesses, communities, and even individuals, everyone must play his part. The synergy with Treedom represents a fantastic opportunity to give something back to the planet, both from an environmental and social point of view, through an action as simple and concrete as planting trees and making them grow. We have estimated that with this first step, our one thousand trees will manage to absorb approximately 280 tons of CO2 over the course of their first 10 years of life. This initiative will contribute to making the world more sustainable and, at the same time, will allow our employees to establish a deep connection with the land and our planet. And this is going beyond employees, embracing future generations by involving young people in taking care of the SKS365 forest. The energy and passion of the youngsters are the key to building a better future, and to do so, they need to acquire and develop the knowledge, values, and behaviors that can guide them to reduce environmental impact in daily life”.
Latest News
7-Eleven selects Jackpot.com as their official lottery partner
Online Lottery Courier Service Jackpot.com Announces Exclusive Collaboration with 7-Eleven, Inc.
Jackpot.com will serve as the official lottery courier service of 7-Eleven, Inc., initially launching in Ohio and Massachusetts
Jackpot.com – the online lottery courier service that allows consumers to purchase official state lottery tickets on their phone, tablet, or computer – announced today an exclusive collaboration with 7-Eleven Inc., the largest convenience store chain in the world, to serve as their official lottery courier service.
As part of the collaboration, 7-Eleven customers in Ohio and Massachusetts will be able to sign up and play lottery games and scratchers on the Jackpot.com app or website. The program will initially be launched in over 600 7-Eleven and Speedway stores in Ohio and Massachusetts, with a special launch promotion that gives 7-Eleven customers a free lottery ticket on their first deposit by using promo code, “7Eleven”.
“We’re thrilled to work with 7-Eleven, the leading retailer of lottery tickets in the country,” said Akshay Khanna, CEO and co-founder of Jackpot.com. “Leveraging our technology and innovation, we can provide additional convenience for their customers, while adding an additional source of revenue. A true win-win relationship for all.”
By launching in Ohio and Massachusetts in 2023 and 2024, respectively, Jackpot.com aims at adding another avenue for player convenience with one of the most widely recognized brands in the convenience-retailing space. With a presence in Ohio, the nation’s seventh-largest lottery market, and Massachusetts, whose state lottery produced $1.2 billion in net profit for the Commonwealth during the 2024 fiscal year, Jackpot.com’s collaboration with 7-Eleven represents an added layer of accessibility for players.
Jackpot.com remains committed to responsible play and has significantly invested in protocols by allowing customers of legal age to set spend limits and limits on daily deposits, all while providing access to local and national responsible gambling resources, self-exclusion, self-suspension and automated notifications that offer help should problematic behavior be detected. Jackpot.com is also the only lottery courier service to launch with an iCap certification from the National Council on Problem Gambling.
To learn more, visit jackpot.com. First-time users can also download the official Jackpot.com Lottery App on the iOS or Android App Stores, where available.
eSports
The World Esports Summit 2024 Is Here!
The IESF World Esports Summit returns this December to Busan, South Korea. Hosted at the Busan Esports Arena (BRENA) from December 5-6, the Summit will bring together prominent figures from Esports, global brands, government officials, and sports executives for a deep dive into the current Esports trends, its rapid transformations, and future challenges.
This year’s theme, “Building Bridges, Not Barriers, Through the Power of Esports,” will highlight the role of Esports in uniting cultures, ideas, and industries. Under the slogan “We Empower Success,” the
Summit provides a great platform for Esports experts to engage in meaningful discussions and sessions, sharing their insights on trends and presenting forward-looking ideas for our industry.
The event, strategically timed at the close of the competitive season, presents a perfect environment for reflection on the year’s biggest events, industry shifts, and the next steps for Esports. Attendees can follow the expert’s perspectives on topics like:
- (R)Evolution in Esports
- East Meets West
- Esports Integrity: The Role of Referees
- The Rise of International Esports Competitions
- (In Korean) Korea’s Secret Sauce etc.
Also, featured at this year’s event are the IESF World Esports Training Camp and the World Esports Referee Academy.
These are very important IESF programs that are aimed at advancing the skills and professional standards of the next generation of Esports leaders.
Join us in Busan for two days designed to inspire, connect, and empower the international Esports community.
Registration for the World Esports Summit is free and open to all interested attendees.
To register, please complete our online registration form: iesf.formstack.com/forms/wes2024_participation_registration
See you in Busan!
eSports
Akhil Sarin CMO at Easygo named as key note at ICE Esports Conference
Clarion Gaming has confirmed that Akhil Sarin CMO at Easygo, the technology powerhouse behind the success of global brands Stake and Kick will headline the Esports & Games Conference (EGC) taking place on 21 January as part of the ICE Barcelona experience. As a key member of the executive team, Akhil Sarin has been instrumental in securing the high-profile partnerships that have accelerated Stake’s growth, including the Stake F1 team, UFC, Drake, and Premier League Everton FC.
Through these strategic alliances he has amplified Stake’s brand presence at the same time as creating unique, immersive player experiences, in the process setting new industry benchmarks.
Announcing the high profile speaker Will Harding, Head of Esports at Clarion Gaming said: “Securing Akhil Sarin as EGC key note at ICE Barcelona represents a remarkable opportunity for our attendees to gain invaluable insight into cutting-edge strategies in digital and influencer marketing .
“Akhil’s expertise with Stake and Kick.com embodies the forward-thinking, innovative approach that defines the digital marketing landscapes. His participation underscores the calibre of knowledge-sharing that we are committed to delivering at ICE and he is sure to both inspire our attendees and elevate their strategic perspective.”
Looking ahead to ICE Barcelona, Akhil Sarin stated: “Collaborating with Clarion Gaming at ICE Barcelona is an exciting opportunity to showcase Stake’s journey and continued focus on bold partnerships and creative marketing strategies that resonate with audiences.”
He added “The EGC is a vital platform for exchanging transformative ideas and shaping the future of gaming and entertainment. I look forward to discussing Stake’s vision and collaborating with industry leaders to inspire growth and innovation across the sector.”
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