Connect with us

WINNING COMBINATION - SOFTSWISS develops innovative iGaming software products for online casino, sports betting, and beyond. Our products can be delivered as standalone solutions or combined into a single iGaming Platform.

The future of sports betting: BETBY sportsbook is focused on innovation through deep industry knowledge, state-of-the-art software & endless customization possibilities.

Latest News

Betway Joins Twenty3’s Roster of Toolbox Customers

Published

on

Reading Time: < 1 minute

 

Twenty3 has announced that Betway is the latest sports brand to join its growing roster of international media and betting partners.

As one of the leading global companies in online betting and gaming, operating across a number of regulated markets around the world, Betway will take advantage of Twenty3’s Content Toolbox in a host of different regions and languages.

Those languages include English, Italian, Spanish and Brazilian Portuguese, while Twenty3’s technology is also being used to engage with customers across Betway Africa.

And with the recent roll-out of a Japanese version of the Twenty3 software, Betway’s social media and content teams are the first to benefit from this unique football data graphics application.

Whether it is graphics, visualisations, predictive insights or statistical queries, Twenty3’s Toolbox ensures that Betway can maximise their data and produce insightful content in an instant.

“Creating consistent, branded content but with an ability to personalise our outputs across multiple regions and teams is an important consideration. We were impressed by Twenty3’s willingness to deliver a solution that satisfied our various language requirements. We are delighted with the flexibility and creativity this now offers us,” a spokesperson from Betway said.

Andrew Cox, Co-CEO at Twenty3, said: “Content strategy is an important consideration and point of difference for SBOs, allowing them to creatively increase turnover through any combination of improved customer engagement, marketing or search engine optimisation.

“The convergence of media and betting organisations in terms of their content creation activities, allied to the global appeal of football, makes Twenty3 the perfect enabler of improved data-led storytelling and customer acquisition.”

Niji Narayan has been in the writing industry for well over a decade or so. He prides himself as one of the few survivors left in the world who have actually mastered the impossible art of copy editing. Niji graduated in Physics and obtained his Master’s degree in Communication and Journalism. He has always interested in sports writing and travel writing. He has written for numerous websites and his in-depth analytical articles top sports magazines like Cricket Today and Sports Today. He reports gaming industry headlines from all around the globe.

Trending (Top 7)

EuropeanGaming.eu is a premier online platform that serves as a leading information hub for the gaming and gambling industry. This industry-centric media outlet reaches over 200,000 readers monthly, providing them with compelling content, the latest news, and deep-dive insights.

Offering comprehensive coverage on all aspects of the gaming sector, EuropeanGaming.eu includes online and land-based gaming, betting, esports, regulatory and compliance updates, and technological advancements. Regular features encompass daily news articles, press releases, exclusive interviews, and insightful event reports.

The platform also hosts industry-relevant virtual meetups and conferences, and provides detailed reports, making it a one-stop resource for anyone seeking information about operators, suppliers, regulators, and professional services in the European gaming market. The portal's primary goal is to keep its extensive reader base updated on the latest happenings, trends, and developments within the gaming and gambling sector, with an emphasis on the European market while also covering pertinent global news. It's an indispensable resource for gaming professionals, operators, and enthusiasts alike.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2024 - European Gaming is part of HIPTHER. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.