Industry News
TapNation Acquires UAhero

Leading mobile games developer and publisher TapNation has acquired UAhero: an AI-powered user acquisition and monetisation platform providing automation thanks to advanced algorithms. By leveraging UAhero’s advanced analytics and industry insights through this strategic partnership, TapNation aims to further solidify its prominent market position in mobile gaming.
“We are thrilled to announce our acquisition of UAhero. User acquisition and monetization have always been integral to our success, and this partnership enables us to take our strategies to new heights. With UAhero’s capabilities, we are confident in our ability to reach and engage a wider audience, ultimately driving growth and delivering the best possible gaming experiences,” Hervé Montoute, CEO of TapNation, said.
In a landscape where AI has been taking over the industry, the integration of UAhero’s expertise and technology provides TapNation with an increased ability to identify and reach target audiences, optimise UA campaigns in real time aligning with predicted LTV and maximise monetisation opportunities, making sure the company stays ahead of this AI trend. The collaboration between TapNation and UAhero will not only enhance the company’s user acquisition strategies but also streamline operations and improve overall performance by reducing manual interventions.
Under the agreement, UAhero will operate as a subsidiary of TapNation. The integration process will focus on leveraging synergies, sharing best practices and fostering a collaborative environment that drives continuous improvement and innovation.
“We are excited about UAhero joining TapNation after a long collaboration, and we believe deeply in our shared vision and great team,” Oz Silahtar, Co-Founder of UAhero, said.
-
Latest News7 days ago
Week 26/2025 slot games releases
-
Industry News7 days ago
CHIPS confirmed as Clarion Gaming charity partner ahead of appearance at iGB Affiliate Awards
-
Industry Awards7 days ago
MGA Games Awarded Best Technology Provider at the 2025 Jdigital Awards
-
Latest News7 days ago
HIPTHER Launches FREQ404: Tune in for a Sonic Journey of Balance by Sound and Error by Design
-
Africa4 days ago
Play’n GO takes games portfolio live with the Goldrush Group in South Africa
-
Latest News7 days ago
‘Growing the Power of Play’ unveiled as creative proposition for 2026 edition of ICE Barcelona
-
Latest News7 days ago
Allwyn and Formula 1® celebrate power of community by launching F1® Allwyn Global Community Award
-
Asia4 days ago
LGUs, state university get Php20-M emergency vehicles from PAGCOR