Connect with us

99.9% uptime sounds reliable, until you realise it means 8+ hours of downtime a year. For an iGaming operator, it is a business threat. One hour offline during a major promo can erase months of planning, budget, and player trust. Multiply that by eight.

The future of sports betting: BETBY sportsbook is focused on innovation through deep industry knowledge, state-of-the-art software & endless customization possibilities.

Latest News

Glitnor Group Names Mel Camilleri-Bland as New Chief Operations Officer

Published

on


Reading Time: 3 minutes

 

Ambitious iGaming business group tasks experienced industry veteran with taking B2C operations to the next level through its leading LuckyCasino and HappyCasino brands

Glitnor Group, the rapidly-expanding and entrepreneurially-led business group behind leading B2C brands LuckyCasino and HappyCasino, has announced it will soon be strengthening its C-Level team with the appointment of Mel Camilleri-Bland (pictured).

Having accumulated over 15 years’ worth of experience in the iGaming industry working in a number of high-profile consultancy, management and customer service roles, Camilleri-Bland will take over the reins as Chief Operations Officer for LCKY Group, the B2C team within Glintor Group, following the departure of the outgoing Chief Operations Officer, Cameron Brown.

Prior to joining Glitnor Group, Camilleri-Bland held the position of Group Director of Compliance for BVGroup following an almost seven-year stint with the company. During that time, she also worked as Head of B2B brands, Chief Operations Officer of Mayfly Entertainment Limited, Managing Director of Monarch Sensation and A2D Entertainment and Director of Operational Excellence for BetVictor.

Additionally, Camilleri-Bland has also worked as an independent director and consultant for MMC Consulting Limited and Director of Customer Operations for William Hill; and while such a multi-faceted and successful track record within the industry will have undoubtedly been a big part of putting her on Glitnor Group’s radar, another major aspect will have been the impressive variety of countries and cultures she’s worked in.

Over the course of her career Camilleri-Bland has had roles in almost every continent imaginable with numerous positions in the United Kingdom, Germany and Gibraltar being joined by more exotic locales such as South Africa, the Middle East and Malaysia. In each location, Camilleri-Bland has shown a keen aptitude for embracing local culture and being able to utilize this knowledge to mentor and develop those around her for the benefit of the business.

With this high level of adaptability as well as Camilleri-Bland’s strong leadership and interpersonal skills certain to come in handy as Glitnor Group looks to further expand its B2C operations in 2024, the group believes she has all of the necessary characteristics to help take the business to the next level in the role of Chief Operations Officer and both Camilleri-Bland and the B2C C-level team are clearly looking forward to her getting started.

“Having spent over a decade-and-a-half in the iGaming industry working in various management, consultancy and customer service roles across multiple continents, I’m delighted to now be able to utilise my expertise on the B2C side of Glitnor Group,” Camilleri-Bland said. “As a business, Glitnor Group has made giant strides forward over the past few years and I’m really looking forward to coming in at such an exciting time for the group. The team we have here is already amazing and I sincerely hope that the skills and industry know-how that I’ve accumulated over the past 15 years can add another dimension to that as we look to take things to a whole new level in 2024 and beyond.”

“While I’d like to take the opportunity to thank our outgoing Chief Operations Officer, Cameron Brown, for everything he’s helped Glitnor Group achieve during his time in the role, in Mel Camilleri-Bland, we think we’ve found the perfect successor to continue his legacy,” the Head of Brands and Business for Glitnor Group, David Schwieler, said. “Having helped numerous companies around the world transform their customer experience and improve their ROI, Mel arrives at Glitnor Group with a wealth of industry experience and all the tools required to take the B2C side of our business to the next level. We’re really looking forward to having her on board and can’t wait to see what we can achieve together as we continue to grow in the future.”

Alan Campbell began reporting on the global gaming industry from the late-1990s after graduating from university with a degree in journalism and history. His career has included collaborations with a large number of traditional and digital publications from around the globe with the experienced professional having covered a plethora of topics, companies, regulatory developments and technological innovations.

Advertisement

Trending (Top 7)

Discover the Magic of EuropeanGaming.eu – Your Gateway to the Gaming Universe

At the heart of the ever-evolving gaming and gambling industry lies EuropeanGaming.eu, a trailblazing online platform that has become the go-to destination for industry professionals, enthusiasts, and stakeholders. As part of HIPTHER, we’re redefining how the gaming world connects, informs, and inspires.

More Than News – A Hub of Insight and Innovation

Reaching over 300,000 readers monthly, EuropeanGaming.eu goes beyond headlines to deliver compelling stories, expert insights, and the latest industry news. From regulatory updates and compliance breakthroughs to the pulse-pounding world of esports and technological advancements, we provide comprehensive coverage of the topics that matter most:

  • Online and Land-Based Gaming
  • Betting and Esports
  • Regulatory and Compliance Updates
  • Cutting-Edge Technology in Gaming

Whether it’s daily news, exclusive interviews with industry leaders, in-depth event reports, or press releases that set the tone for the future, our content resonates with a global audience while maintaining a focus on Europe’s dynamic gaming market.

Bringing the Industry Together

Our impact doesn’t stop at digital content. EuropeanGaming.eu is a proud host of virtual meetups and industry-leading conferences that spark dialogue, foster collaboration, and drive innovation. Through detailed reports and live events, we create a space where operators, suppliers, regulators, and professional services come together to shape the future of gaming.

Why EuropeanGaming.eu?

At HIPTHER, we believe in empowering the gaming community with knowledge, connection, and opportunity. EuropeanGaming.eu embodies this spirit by serving as a one-stop resource for the latest trends, market developments, and global perspectives. Whether you’re an industry veteran, a rising operator, or a gaming enthusiast, this is where you find the stories that drive progress.

Get In Touch

Let’s shape the future of gaming together!


Copyright © 2015 - 2025
European Gaming is proudly part of HIPTHER. Registered in Romania under Proshirt SRL, Company Number: 2134306, EU VAT ID: RO21343605.
Office Address: Blvd. 1 Decembrie 1918 nr.5, Târgu Mureș, Romania

Join us as we celebrate a decade of delivering excellence and embrace the magic of what’s to come in 2025 and beyond!

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.

Privacy Preference Center

Necessary Cookies

We use cookies to make our website work including:
- Remembering your search settings
- Allowing you to add comments to our site

There is no way to prevent these cookies being set other than to not use our site.

Our own cookies

Advertising

Cookies are widely used in online advertising. Neither us, advertisers or our advertising partners can gain personally identifiable information from these cookies. We only work with advertising partners who work to accepted privacy standards such as http://www.youronlinechoices.com/uk/iab-good-practice-principles.

You can learn more about online advertising at http://www.youronlinechoices.com . You can opt-out of almost all advertising cookies at http://www.youronlinechoices.com/uk/your-ad-choices although we would prefer that you didn’t as ultimately adverts help keep much of the internet free. It is also worth noting that opting out of advertising cookies will not mean you won’t see adverts, just simply that they won’t be tailored to you any longer.

We fund our site by showing adverts as you browse our site. These adverts are usually managed by a partner specialising in providing adverts for multiple sites. Invariably these partners place cookies to collect anonymous data about the websites you visits so they can personalise the adverts to you, ensure that you don’t see the same adverts too frequently and ultimately report to advertisers on which adverts are working.

Advertising Cookies, Banner Adverts

Analytics

We use cookies to compile visitor statistics such as how many people have visited our website, what type of technology they are using (e.g. Mac or Windows which helps to identify when our site isn’t working as it should for particular technologies), how long they spend on the site, what page they look at etc. This helps us to continuously improve our website. These so called “analytics” programs also tell us if , on an anonymous basis, how people reached this site (e.g. from a search engine) and whether they have been here before helping us to put more money into developing our services for you instead of marketing spend.

Analytics and Anonymous Visitor Statistics Cookies

Social Sharing Cookies

So you can easily “Like” or share our content on the likes of Facebook and Twitter we have included sharing buttons on our site.

Cookies are set by:
The privacy implications on this will vary from social network to social network and will be dependent on the privacy settings you have chosen on these networks.

Social Website Cookies