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Westpac NZ Introduces Gambling Account Block to Support Customers

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Westpac NZ has introduced an account block to support customers struggling with online gambling.

Louisa Brock, Westpac NZ Manager Financial Inclusion and Vulnerability, leads the bank’s Extra Care team and says the optional block is something customers have been asking for.

“We know gambling can become an addiction for some people, at which point it can cause significant harm. By introducing the gambling block, we’re empowering our customers to stay in control of their finances,” Ms Brock says.

From 26 June to 25 September 2023, Westpac customers spent $136.8 million with online gambling merchants (compared with $3.2m spent at physical gambling locations in that period). Nearly half of that online spend was with TAB and Lotto, with the remainder distributed among various online gambling businesses.

“While the block only applies to online transactions, our data shows that the majority of gambling spending does take place online. We’ve updated our website to let customers know that the block’s available if they’re looking for support with a gambling problem,” Ms Brock says.

Westpac customers can call the bank or visit a branch to request a gambling block – the block will then be applied to all their credit/debit cards.

When the block is in place, it means a customer can’t use their card for online transactions with gambling businesses (the transaction will be declined). The block doesn’t stop transactions at physical gambling locations, such as casinos or buying a lottery ticket at a retail outfit. Once the block has been set up, it will stay in place for a minimum of three months before a customer can request to remove it.

Ms Brock says Westpac has already had feedback from customers that the block can make a difference.

“In one example, a customer received an inheritance payment of more than $100,000, then over the next 12 days spent more than $15,000 gambling online,” Ms Brock says.

“When the customer was told that we could put a block on their account to help them manage their spending, they jumped at the opportunity. The customer told our team that they were desperate to quit gambling, but found it difficult to control on their own.

“Admitting you have a problem is a really brave thing to do. Letting customers know that the gambling block is available hopefully makes it easier for them to have those conversations with our teams, as well as empowering our people to best support our customers.

“As well as introducing the gambling block, we’ve trained our customer-facing teams to have constructive conversations with customers who may be struggling with gambling. Our people can also work with these customers to structure their accounts to limit gambling spend.”

The introduction of the gambling block is the latest initiative in Westpac’s Extra Care programme of work. Earlier this year, Westpac NZ launched the use of an interpreting service to support customers who don’t speak English, and updated its bankruptcy policy to improve access to basic banking services for Kiwis going through tough times.

The bank has also worked with the Department of Corrections to make it possible for prisoners nearing their release date to open bank accounts, as well as partnered with Oranga Tamariki and advocacy organisation VOYCE – Whakarongo Mai to help young people in state care to get a bank account and access financial education.

“We’re working hard to help improve outcomes for our customers and communities,” Ms Brock says.

Industry News

LiveScore Group Announces Internal Restructuring as Part of Sustainable Growth Strategy

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LiveScore Group has announced an internal restructuring process, expected to impact more than 100 existing roles across multiple business locations, including London.

The changes are seen as a difficult yet important step for LiveScore Group, streamlining the business to create improved structures and a pathway to long-term sustainable growth. All impacted employees have been informed and are now subject to a confidential consultation process.

Sam Sadi, CEO of LiveScore Group, said: “On behalf of all Directors of LiveScore Group, and the relevant subsidiary companies, we are saddened by the difficult decision to commence an internal restructure of the business, a process which impacts a significant number of our people.

“Whilst we celebrate our recent period of significant and exciting growth, we must now future-proof the organisation and ensure our internal structures allow us to achieve long-term and sustainable success.

“This is a hard time for all our people, as we say goodbye to colleagues who have played an important role in our journey across recent years.”

The announcement follows on from the recent news that LiveScore Malta Limited (part of LiveScore Group) is to withdraw its LiveScore Bet brand from the Netherlands following recent government tax increases in the market. The announcement includes those impacted by this. There will be no other customer impact in respect of any of the remaining LiveScore, LiveScore Bet or Virgin Bet sites globally.

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Industry News

Pronet Gaming Appoints Alex Karaoulis as its New Commercial & Product Strategy Lead

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Pronet Gaming, an award-winning platform provider of full turnkey solutions, announced the appointment of Alexandros Karaoulis as its new Commercial & Product Strategy Lead.

With over 14 years of experience in the iGaming industry, Karaoulis brings a wealth of knowledge and expertise that will be instrumental in driving the company’s strategic initiatives forward.

Throughout his iGaming career, Karaoulis has held various senior roles with B2B sportsbook and casino providers, as well as with B2C operators. His extensive background in marketing and sales within the iGaming sector positions him as a true industry expert, ensuring that Pronet Gaming remains at the forefront of innovation in a rapidly evolving market.

“I am thrilled to join Pronet Gaming and excited to fulfill my role in developing and executing sales strategies to drive the company’s revenue growth in key markets,” Karaoulis said.

With a track record in commercial strategies and driving product excellence, Karaoulis’ appointment is invaluable as Pronet Gaming now seeks to expand its footprint to Asia. His vision and deep understanding of the iGaming landscape equip him to navigate the unique challenges and opportunities that the dynamic region presents.

“I want Pronet Gaming to lead the iGaming revolution by providing innovative, culturally tailored solutions that cater to the diverse and rapidly growing demands of the region. Through strategic partnerships, cutting-edge technology, and a deep understanding of local markets, we aim to empower operators to offer world-class gaming experiences that engage players and drive sustainable growth,” he added.

According to Karaoulis, Pronet Gaming is poised to make a splash in Asia by leveraging its advanced technology, flexible platform solutions and deep market expertise while adapting to the unique characteristics of the region.

“The key differentiation point of Pronet Gaming is that we have B2C experience, which greatly aids in understanding the needs of operators and helping them to improve and execute their strategy according to the market. I have worked in B2C roles for more than seven years in my iGaming Career and managed campaigns across various channels, optimised conversion funnels, and learned to use data to improve player acquisition and retention,” said Karaoulis.

Karaoulis acknowledges that the marketing skills he has acquired from B2C experience are valuable in every B2B environment. As he dives into his new role at Pronet Gaming, Karaoulis aims to guide his operator clients on how to better market their own sites, including providing them with advice on effective acquisition strategies, content marketing and campaign structures that appeal to iGaming audiences.

“I also focus heavily on engagement strategies, loyalty programs, bonuses, and personalised offers to keep players active and returning. In my new B2B role, I will advise clients on best practices for player engagement, helping them adopt effective loyalty programs, personalised marketing, and retention tactics that drive player lifetime value to improve the end-player experience for our clients’ sites,” Karaoulis added.

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Industry News

Vbet Wins Best Online Casino Operator 2024 at SiGMA Europe 2024

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Vbet has been crowned the Best Online Casino Operator 2024 at the highly coveted SiGMA Europe event, cementing its position as a leader in the online gaming industry.

This achievement highlights Vbet’s commitment to providing an exceptional user experience by combining cutting-edge technology with a vast range of options and a secure process. The dedication to creating a responsible, enjoyable environment for players was recognised with this award, making this accolade even more significant. As Vbet continue to expand into new markets, the list of strategic partnerships grows alongside our constant drive to expand its offering. This award serves as a stepping stone on its path to reach more players and set new standards in the industry.

Arman Khachatryan, VBET’s Managing Director, said: “We are incredibly proud to receive the Best Online Casino Operator award at SiGMA Europe 2024. This recognition is a testament to the hard work, passion, and effort of our entire team. Our mission has always been to deliver the highest quality experience in the safest environment possible to our users. This award not only recognizes our dedication to this mission but also motivates us to continue expanding into new markets and territories.”

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