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Swintt teams up with Casino 777 to increase regulated market presence

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Swintt teams up with Casino 777 to increase regulated market presence
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In-demand software provider partners with leading Dutch operator to supply Swintt titles in Belgium and the Netherlands, with Belgium launching first.

Swintt, the rapidly-expanding software developer behind popular titles Aloha Spirit XtraLockTM and Seven Seven Pots and Pearls, has announced that it has formed a new partnership with Casino 777 that will see its full suite of games released on the Netherlands-based platform.

As a result of the new deal, both classically-themed SwinttPremium games and cutting-edge SwinttSelect releases will go live on the platform later this month, with this bumper collection of almost 150 top titles providing Casino 777 customers with an unrivalled choice of gaming options.

The provider also hinted that titles from Swintt’s latest venture – Elysium Studios – will be added later in the year, further improving the range of gaming options available to players.

With Casino 777 already offering hundreds of slots, table games, and ‘Gridders’ from other industry-leading studios, Swintt’s addition as a top-quality software provider will further elevate the operator’s reputation with Dutch and Belgian players. Belgium will be the first to experience this partnership, followed by the Netherlands.

Of all the Swintt games that will shortly be live on the platform, it’s the two aforementioned titles that are likely to attract the most attention from slot fans. The former – Aloha Spirit XtraLockTM – is an innovative Tiki-themed title in the SwinttSelect range that currently stands as the provider’s most successful release to date thanks to its exciting XtraLockTM feature and a max win of 200,500 x bet.

Seven Seven Pots and Pearls, meanwhile, is a SwinttPremium release that puts a fresh spin on the classic fruit-themed slot format. Boasting iconic graphics and sound that provide a fitting homage to traditional land-based machines, the game gives players access to Swintt’s signature Pearl feature which can potentially award one of four local jackpots for truly huge wins.

Lars Kollind, Head of Business Development at Swintt, said: “The goal at Swintt has always been to have a strong presence in regulated markets – and partnering with an operator of the size of Casino 777 will enable us to raise our profile in both the Netherlands and Belgium. We’re really looking forward to working with them and can’t wait to hear what their players make of our slots.”

Jennifer Dettori, General Manager at Casino 777, is thrilled, “At Casino 777, we’re always in pursuit of the next level of entertainment, curating top-tier titles from industry-leading suppliers. Welcoming Swintt to our ever-growing portfolio is a testament to our commitment to offering unparalleled gaming experiences. With their diverse range of Premium and Select slots, we’re confident that Swintt’s innovative games will captivate and thrill our customers, taking our entertainment offerings to the next level.”

Industry News

Endorphina Affiliate Hub: Huge Benefits for Affiliates

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Endorphina, a leading developer of online casino games, has announced its new, groundbreaking Affiliate Hub. This centralized information base offers an improved user experience and a wide range of benefits for Endorphina’s affiliates.

Among the number of benefits, Endorphina’s Hub offers:

  • Access to a wide range of downloadable materials including videos, high-resolution images, banners, brand guidelines, graphic sets, and other resources.
  • Staying informed through a centralized hub for all Endorphina news, updates, and announcements.
  • A fully localized affiliate page in Spanish, allowing Spanish-speaking affiliates to access all necessary resources in their native language.

Take advantage of the updated Affiliate Hub – visit endorphina to check.

The Affiliate Hub also simplifies the registration process for new affiliates and is now available for access. Endorphina promises further exciting developments in the future. Joining the Endorphina Affiliate Hub gives affiliates access to contacts of relevant people and quick support from Endorphina’s team.

 

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Industry News

iGB Affiliate attracts registrations from 55 nations in just six weeks

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iGB Affiliate which runs 20th – 23rd January alongside ICE at its new home at Fira Gran Via in Barcelona has affirmed its growing international credentials with igaming professionals from 55 nations already registering to attend, placing the show on course to break through the 100-nation landmark for the first time.

With the ‘Nuevos Horizontes’ (New Horizons) theme spearheading an international marketing campaign which went live in September the most represented nations comprise the UK, Israel, Malta, Cyprus, Spain, Italy and India.

Additional insights drawn from the data confirm the growing influence of Latin America with 35% of those registering operating in the region. In important news for exhibitors seeking fresh business opportunities, 1 in 12 of the total iGB Affiliate 2025 registrations are poised to attend the expo for the first time, bringing brand new attendees and potential partnerships to iGB Affiliate 2025.

Naomi Barton, iGB Events Global Portfolio Director, believes the registration data provides a window on the industry and the trends which underpin it. She stated: “One of our stakeholders predicted that iGB Affiliate 2025 would be – to quote him – a ‘really monstrous event’ and the data is supporting that opinion.

“All of our numbers are significantly up and the geographical distribution, in particular the 35% who operate in LatAm, reflect accurately what’s happening in the sector where the region, spearheaded by Brazil, has taken over from the US as the main geographical focus for affiliates.”

She added: “The industry is responding enthusiastically to a show which will feature a record 250 industry-leading exhibitors and sponsors and host a vibrant community of 8000+ iGaming Affiliates and Tech Vendors.

“The iGB Affiliate pledge is to facilitate outstanding business networking, deliver high-quality content, and provide thought leadership that fosters trust-based partnerships and drives growth throughout the iGaming affiliate ecosystem.

“By consistently delivering on these core objectives iGB Affiliate Barcelona will deliver a critical platform and opportunity for profitable business expansion.”

For more information including access to free Affiliate passes: barcelona.igbaffiliate.com

 

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Former Gambling Minister the Rt Hon Stuart Andrew MP to speak at Bacta’s Annual Convention

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The former Gambling Minister the Rt Hon Stuart Andrew MP who was named Shadow Secretary of State for Culture, Media & Sport in Kemi Badenoch’s top team has agreed to speak at the forthcoming Bacta Annual Convention which is taking place on Thursday 28 November.

Bacta members are on course to be at the 2024 Convention in record numbers based on the number of pre-event registrations received for the high-profile industry event.

With three weeks to go registrations are ahead of the same stage last year with members responding positively to Bacta’s ‘Going for Growth’ theme set against the new political landscape punctuated by Labour’s landslide General Election victory in July and November’s election of Kemi Badenoch as Leader of the Conservative Party. The confirmed attendance of the former Gambling Minister is likely to accelerate registrations.

Looking ahead to Convention George McGregor Bacta’s Executive Director (Government Relations) said: “First of all I am delighted that Stuart Andrew who oversaw the White Paper only to see it paused by July’s snap general election has agreed to join us at our Annual Convention. Members are responding in great numbers to both the Parliamentary Reception which is officially at full-capacity and to the Convention taking place the following day.”

He added: “Our keynote speakers which will include Stuart Andrew will feature in a panel which will explore amongst other topics the dynamics of the relationship between the industry and government, the fate of the White Paper and how we can collectively determine a future in which gaming operators are not expected to wait over a decade before they can raise their prices!”

He continued: “The Annual Convention is an important benefit of Bacta membership. It represents an invaluable opportunity to network with colleagues and quiz the politicians and officials who play such an important role in determining the future of an industry which pays an estimated £270 million in tax and contributes £1.9 billion to UK GDP.

 

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