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JUICY BUTTON GAMES LAUNCHES WITH $3M SEED ROUND LED BY THE GAMES FUND

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Juicy Button Games, a new independent games studio co-founded by the creators of Total Battle, Pixel Gun 3D and Mighty Party, today emerges from stealth with the announcement of a USD $3M seed round led by The Games Fund, a specialist early-stage VC fund that invests in outstanding video game developers and GameTech companies.

The investment will fuel Juicy Button Games’ development of an innovative mobile-first 4x strategy game from its headquarters in Limassol, Cyprus. The 4x genre is typically dominated by studios from China and, in its quest to create a worthy European challenger, Juicy Button Games has assembled a founding superteam which has been responsible for mobile titles grossing over $700M. Each co-founder brings a unique skillset to Juicy Button Games to create the perfect blend of top-tier 4x mechanics, slick user experience, and data-backed creative marketing. They are:

  • Alexander Kravchuk. A mobile gaming veteran with over 20 years of experience, Alexander is the creator of Total Battle, a leading MMO strategy title with $222M in lifetime revenue and 43M lifetime unique players.

  • Anton Sinelnikov. Anton is the co-founder and game design director of Cubic Games, which was acquired by Nexters in 2022 in a $100M deal. Cubic Games is best known for its legendary mobile FPS, Pixel Gun 3D, which has grossed over $220M on mobile and achieved 190M downloads. Anton is participating in Juicy Button Games’ seed round alongside The Games Fund as an angel investor.

  • Aleksandr Zaytsev. Aleksandr is the co-founder of Panoramik Games, a studio specializing in mobile midcore fantasy games including Mighty Party. Panoramik Games’ titles have achieved more than 70M downloads, with lifetime revenue of almost $180M across its portfolio.

Alexander Kravchuk, co-founder at Juicy Button Games, said:

“To launch Juicy Button Games, we brought together all four key elements: leading marketing expertise, cutting-edge tech, massive game design knowledge, and smart capital. Each of us has been in the games industry for decades and built successful companies, best in class. We united to alloy our collective expertise and resources and pour it into building the best 4x strategy game on the market. We’re set to launch and scale top-quality, deep, and juicy games that players will enjoy for years. We have known The Games Fund team for years and are excited to join forces with them as our first investor for this journey from Cyprus to global top charts!”

Ilya Karpinskiy, co-founder and General Partner at The Games Fund, said:

“At The Games Fund we are big believers in the mobile games market. But if you want to survive in the red ocean you better be a shark. Alexander, Anton, and Aleksandr are AAA founders and gurus in their domains with proven track records and top-grossing games under their belts. We can not imagine a better founding team for such an ambitious goal! Europe’s game development scene is an untapped pool of opportunities, and we are on a mission to connect outstanding gaming founders from overlooked regions with the global industry from the United States to South Korea! We are proud and humbled that both young and seasoned founders trust TGF to be their founding investor and can’t wait to see them building global companies!”

The Games Fund has raised $50 million to invest in gaming companies and founders from emerging markets in Central and Eastern Europe, such as ROAR Games, Obelisk Studio, Made on Earth Games, KEK Entertainment and Jarvi Games.

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Gaming

THE BATTLE OF POLYTOPIA RELEASES NEW AQUARION SPECIAL SKIN IN LATEST UPDATE

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Midjiwan, the award-winning independent studio behind The Battle of Polytopia has today released a new Aquarion Special Skin, additional language options and balance updates to the recently reworked Aquarion tribe. Players will dive deep into the Ritiki Marshlands encountering a lost Aquarion outpost with the new skin known as “The Forgotten”.

Long ago, when the Aquarion Empire vanished beneath the waves. One remote outpost in the swampy atolls lost all contact, leading its inhabitants to believe they were the last of their kind. This forgotten tribe evolved in isolation, adapting to the marshy landscapes with squid-like appendages and unique abilities to command the swamp and its creatures.

Using the unique abilities of “The Forgotten”, players can build on water, summon giant squids, create speed enhancing bubbles, ride crocodiles, tame toads, and traverse their marshy terrains with ease.

In addition, the latest update to the game now offers expanded language options: Hindi, Indonesian, Malay, Polish, Thai, Turkish & Vietnamese.

Christian Lövstedt, CEO of The Battle of Polytopia, commented: “I feel that this skin is one of the best we’ve created and has quickly become my personal favourite. Additionally, we have added Bubble Tech to the Aquarion Waterways, making that tribe even greater. With expanded language options and new gameplay mechanics, we’re inviting players to dive into the rich lore and strategy that make the Battle of Polytopia truly special.”

To celebrate the launch of the new update, Midjiwan hosted an exclusive livestream event, offering fans a unique look behind the scenes, live gameplay, and discussions with the development team – the livestream is available to watch now: The Forgotten livestrea m by Midjiwan.

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Conferences in Europe

Gamecity Hamburg connects Decision Makers from International Studios with new “Portside Game Assembly” Conference Format

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Gamecity Hamburg announces the premiere of the “Portside Game Assembly” (PSGA) for June 27, 2025. The new B2B conference format focuses on networking and the exchange of learnings between leading international indie game studios. Portside Game Assembly enables studio heads and decision-makers to exchange knowledge in a confidential setting in extraordinary locations of Hamburg, around the harbor – and on the water.

“The idea for Portside Game Assembly was born out of conversations with studio heads and managers from Hamburg and around Europe. Anyone navigating an indie studio through the games market benefits greatly from exchanging learnings with other decision-makers facing similar challenges. With a curated guest list and a focus on impulse talks and roundtables, PSGA will offer studio leads contacts and discussions which are highly relevant to their work and current developments in the industry,” explains Margarete Schneider, Project Manager at Gamecity Hamburg.

“The heart of PSGA is the conference, which will be held on a ship sailing through the Hamburg harbor and to which we welcome attendees from all over Europe and beyond. The conference will be complemented by a networking brunch and two evening events, which invite PSGA participants to meet the vibrant and diverse Hamburg games scene,” adds Dennis Schoubye, Head of Gamecity Hamburg.

The conference program for decision-makers at game studios

On June 27, 2025, the first Portside Game Assembly will kick off with a networking brunch.

Afterwards, the studio managers and decision makers will enter the conference ship, which offers three decks for keynote speeches, roundtables and networking, including a cruise through the famous Hamburg harbor.

Studio managers and decision-makers from the following studios are already attending:

  • bippinbits (Dome Keeper, PVKK: Planetenverteidigungskanonenkommandant) / Germany
  • Ghost Ship Publishing (Deep Rock Galactic) / Denmark
  • Indoor Astronaut (Unrailed 1 & 2) / Switzerland
  • Landfall Games (Content Warning, Totally Accurate Battle Simulator) / Sweden
  • mooneye studios (Lost Ember) / Germany
  • Maschinen-Mensch (Curious Expedition 1 & 2, Mother Machine, Codecks) / Germany
  • Overhype Studios (Battle Brothers, Menace) / Germany
  • Rockfish Games (Everspace 1 & 2) / Germany
  • Torpor Games (Suzerain) / Germany

Leads and executives from established indie game studios can register to take part in the Portside Game Assembly via our registration form.

Networking events as part of the Portside Game Assembly

The evening closing event “Games Industry Party” brings conference guests and other members of the games industry together for networking with cool drinks and snacks. Tickets for the Indie Networking Brunch and the Games Industry Party are available separately for non-conference attendees and will go on sale at a later time.

On the evening before, June 26, 2025, there will be an “Opening Mixer” with a panoramic view over Hamburg’s famous St. Pauli district in the Astra Tower, at Bytro Labs office. Portside Game Assembly participants and contacts from the games industry in Hamburg will be invited.

Registration for studios and participants

The conference itself is aimed exclusively at studio managers and decision-makers from internationally successful indie game studios. To enable a curated selection of participants, there will be no direct ticket sales, but studios can register for participation here: registration form.

The conference ticket includes the Opening Mixer event the evening before, access to the Networking Brunch, the main Conference and the Games Industry Party for a total of 189 euros.

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Asia

Nazara integrates with ONDC Network to Launch “gCommerce” in India, Unlocking a new era of In-Game Monetization

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Nazara Technologies Limited, a leading diversified gaming and sports media platform, and Open Network for Digital Commerce (ONDC) are proud to announce their integration to launch “gCommerce” – an innovative in-game monetization platform that seamlessly integrates e-commerce within games.

The integration aims to address a persistent challenge for Indian game developers: low in-app purchase (IAP) conversion rates and poor yields from advertising. Through gCommerce, Nazara and ONDC Network are reimagining game monetization by leveraging India’s thriving e-commerce landscape and providing developers with new, scalable revenue streams.

This strategic integration will allow game developers to monetize through an affiliate revenue-sharing model, earning a commission on every successful transaction initiated by players through the gCommerce platform.

Creating Value for Developers and Gamers

ONDC Network’s expertise in creating an open, interoperable network for digital commerce will enable Nazara’s gCommerce platform to connect with a wide range of sellers across more than 10 categories, ensuring a rich diversity of product offering for gamers. This integration enhances the user experience by allowing them to make informed purchases while they continue their gaming journey.

“We are excited to announce the upcoming launch of gCommerce by Nazara via integration with the ONDC Network, as it represents a significant step forward in our mission to empower game developers with effective and innovative monetization solutions,” said Nitish Mittersain, CEO of Nazara Technologies. “We are not only creating new revenue opportunities for developers but also enriching the overall experience for our gamers.”

T Koshy, CEO of ONDC, added, “Nazara coming on ONDC Network to launch gCommerce is a testament to the versatility of the Network in supporting various industries and use cases. By bringing e-commerce into the gaming ecosystem, we are paving the way for a seamless blend of entertainment and shopping that adds value for players, developers, and the broader digital commerce network.”

The gCommerce platform is currently in soft launch and will be rolled out to game developers starting Q1, FY26.

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