Latest News
Kirsten O’Neill named Chief Financial Officer at Relax Gaming
![Kirsten O’Neill named Chief Financial Officer at Relax Gaming](https://europeangaming.eu/portal/wp-content/uploads/2024/07/Kirsten-ONeill-CFO.jpg)
Relax Gaming, the iGaming aggregator and supplier of unique content, has appointed Kirsten O’Neill as its new Chief Financial Officer (CFO).
Kirsten moves into this role having joined Relax Gaming in 2021 where she held the position of Group Finance Manager. Prior to her appointment she worked at both NetEnt and Yggdrasil Gaming as a key member of their finance teams.
This promotion further cements Relax Gaming’s commitment to nurturing top talent and promoting from within, with Martin Stålros recently making the step up to CEO after spending nearly a decade as Chief Operating Officer at the company.
Longstanding CFO Markus Kruk, who has held the position for nine years leading up to Kirsten’s appointment will move into the role of Chief Corporate Development Officer. This will see him focus on exploring new product verticals and strategic partnerships as the brand continues to grow rapidly in key markets worldwide
Kirsten O’Neill, CFO at Relax Gaming said: “I could not be prouder to take the next step in my career and become CFO at Relax Gaming. This is a special company that has played a huge role in my development over the last several years.
“I am truly excited to continue all of the great work that Markus has achieved ensuring that we are sustainable as a business and I look forward to what lies ahead.”
Martin Stålros, CEO of Relax Gaming added: “We are delighted to announce Kirsten as Relax Gaming’s second-ever CFO. She has been a pivotal part of our team for some time and has a fantastic reputation as someone that can be trusted to help us towards our next major milestones as we enter our latest chapter. I am thrilled to see her take the next step of her journey as she genuinely deserves this opportunity.”
“I would also like to take the opportunity to thank Markus for his outstanding efforts as CFO, we both joined the business around the same time, and he has been instrumental to the journey Relax Gaming has taken as a company. I look forward to his continued journey as Chief Corporate Development Officer, and to working together closely in his new role.”
Latest News
New buffalo epic arrives network wide on 04th July 2024
![](https://europeangaming.eu/portal/wp-content/uploads/2024/07/8-2.jpg)
Booming Games launches yet another instalment in its buffalo migration adventure with its latest game – Buffalo Hold and Win Extreme.
Buffalo Hold and Win Extreme is a stunning 5×3, 25 payline slot which is set against the stunning backdrop of grasslands and canyons where players will experience the most thrilling and hazardous part of the buffalo trek.
The mountain lions, eagles, and wolves are on the prowl, adding to the excitement of every spin. However, the potential rewards make the treacherous adventure worthwhile.
On every spin, players have the chance to land value symbols which can trigger the Buffalo Bonus, awarding a spin on the Wheel of Fortune. Players can win multipliers, Mini, Major, and Grand prizes, as well as the coveted Hold and Win Extreme feature.
Also, landing six coins triggers the Hold and Win Extreme feature. This bonus plays out on four 3×5 grids, starting with one grid unlocked. As players land more value symbols, additional grids are unlocked, unleashing a stampede of payouts and multiplying the excitement.
Moritz Blume, Director of Product at Booming Games said: “Players love being taken on a journey which is why storytelling plays a really important part in all our games.
“Players loved Stampede Bonanza and Buffalo Hold and Win Extreme is a continuation of this larger than life, buffalo migration story. Its superb graphics, multiple ways to win and the Extreme feature really bring this slot to life against the mountain ridges and setting sun backdrop.”
Latest News
Mindway AI and evoke Partner to Enhance Responsible Gaming Initiatives
![](https://europeangaming.eu/portal/wp-content/uploads/2024/07/7-1.jpg)
Mindway AI, a leading innovator in advanced responsible gaming technologies, proudly announces a strategic alliance with evoke, a dominant force in the global gambling market.
This partnership signifies a major advancement in the gaming sector, as two industry pioneers come together to bolster player protection and responsible gaming protocols.
The integration of Mindway AI’s state-of-the-art technology into evoke’s platform underscores their commitment to ensuring a safer and engaging gaming experience for their users.
Mindway AI is renowned for its sophisticated software solutions that enhance player protection by combining artificial intelligence, neuroscientific insights, and expert human evaluations. The
incorporation of Mindway AI’s GameScanner solution is an important initiative boosting evoke’s player safety strategy and helping them to deliver their mission to make life more interesting for
their customers.
“We are beyond excited to join forces with evoke, a leading powerhouse renowned for its unwavering commitment to excellence and player satisfaction. This alliance perfectly aligns with
our mission to propel responsible gaming practices forward and set new standards in the industry.” stated Rasmus Kjaergaard, CEO at Mindway AI.
evoke are one of the world’s leading betting and gaming companies with internationally renowned brands, including William Hill, 888, and Mr Green. The operator strives to create an environment that offers the most enjoyable experience for customers and recognise that being uncompromising on safer gambling lies at the heart of this. The incorporation of Mindway AI’s GameScanner solution stands as a powerful initiative aimed at fortifying a secure and responsible gambling atmosphere, all while intensifying the thrill and delight of online gaming.
“Partnering with Mindway AI will allow us to take our approach to player safety to a whole new level. We are totally committed to ensuring our players have a safe, and enjoyable, experience.
Mindway AI are unequivocally experts in identifying signs of potentially harmful gambling, and by harnessing that expertise, we will be able to really enhance our commitment to our players.” said
Will Mace, Group Director of Player Safety, evoke.
The partnership between Mindway AI and evoke represents another important milestone and a leadership turning point in the industry’s move towards higher standards. By harnessing the formidable synergy of artificial intelligence and human expertise, this collaboration is set to elevate responsible gaming standards, forging a powerful path towards a markedly safer and exceedingly responsible online gaming environment.
Australia
New Harm Minimisation Measures for Pubs and Clubs with Gaming Machines Come into Effect in New South Wales
![](https://europeangaming.eu/portal/wp-content/uploads/2024/07/6-2.jpg)
Pubs and clubs in New South Wales with gaming machines are now required to comply with important new measures intended to embed a culture of harm minimisation in venues to support people at risk of gambling harm.
Venues with more than 20 gaming machines now need to have a dedicated Responsible Gambling Officer (RGO) on duty while gaming machines are in operation.
Under the changes, licensed venues are also banned from placing any signage or advertising relating to gaming machines either on, or visible from, an Automatic Teller Machine (ATM) or EFTPOS terminal.
Any sign that advertises or gives direction to ATMs or EFTPOS terminals will also not be allowed to be visible from a gaming machine or any part of a gaming area.
Venues will be given a month’s grace period to ensure they are compliant with the new ATM signage rules before enforcement activity commences in August.
The NSW Government has consulted industry and stakeholders on the new requirements.
Venues will be responsible for identifying and training suitable staffs to fulfil the role of Responsible Gambling Officers, who will help identify and support patrons displaying concerning gambling behaviour, make referrals to gambling support services and facilitate requests for self-exclusion.
The number of officers required to be on duty will be scaled depending on the number of gaming machine entitlements a venue has.
Venues will also be required to keep a Gambling Incident Register to record details of occurrences including where a patron displays behaviour that indicates they are at risk of, or experiencing gambling harm, and any requests for self-exclusion.
Further changes will be rolled out from 1 January 2025, when all ATMs must:
- Be located at least five metres from the entry to a gaming room or area where gaming machines are located.
- Not be visible from:
- The entry to a gaming room, or area or room where gaming machines are located.
- A gaming machine.
Liquor & Gaming NSW inspectors have already commenced visiting venues across the state to ensure they are aware of the new 1 July obligations, and will be providing further guidance to industry about the changes that apply from 1 January 2025.
Minister for Gaming and Racing David Harris said: “We know that gaming machines represent the most serious risk of gambling harm, impacting individuals and their loved ones.
“The NSW Government is committed to implementing gambling reform to reduce these harms, including this introduction of Responsible Gambling Officers in pubs and clubs, and changes to the placement and visibility of ATMs in venues.
“Responsible Gambling Officers will work to identify those patrons most at risk, or who are already experiencing gambling harm, check on their wellbeing and help refer them to support services if required.
“Having cash dispensing facilities further away from gaming machines encourages a clean break in play for patrons who may be losing track of what they are spending.
“We’ll be monitoring compliance in these areas closely to see if we need to look at strengthening harm minimisation laws even further.”
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