A Perfect Match: Acquisition Marks the Formation of Revpanda Group

Revpanda’s acquisition of Leetz Media is more than just a business transaction; it’s the union of two well-established companies that have consistently delivered top-tier results in the iGaming industry for years. This opens an exciting new chapter as Revpanda evolves into Revpanda Group, becoming the ultimate traffic powerhouse.

The Power of Combined Forces

Revpanda has long been recognised for its iGaming digital marketing expertise. The multiple award-winning agency is the go-to partner for the top brands, offering a full suite of services, such as:

• Retention through content and localisation,
• Direct traffic acquisition via SEO, digital PR, and programmatic,
• Product excellence with Payment Method Testing, Block Monitor, and Conversion Rate Optimisation services.

Leetz Media, on the other hand, has distinguished itself with exceptional affiliate marketing know-how, and now constitutes as Revpanda Media. Their proven strategies of generating players through SEO assets have been instrumental in driving high-quality traffic and optimising affiliate performance for a significant number of reputable brands in the gambling industry.

This strategic approach enables Revpanda Group to deliver even greater value to our partners. By amplifying our ability to drive both direct and affiliated traffic, we will now not only be improving lead quality, but also significantly increasing player value through retention, and product improvements.

Voices of the Leaders: Shared Vision, Shared Success

Emre Goktas, CEO of Revpanda, expressed his enthusiasm for the acquisition, highlighting the synergy between the two companies.

“Leetz Media has been a trusted partner for years, and their expertise in affiliate marketing is second to none. Welcoming them into the Revpanda team was a natural progression, and with our combined services, we’re excited to bring operators better player acquisition and higher player value,” he stated.

On behalf of Leetz Media, CEO Arnis Surgovts shared his excitement about joining forces with Revpanda.

“We’ve always admired Revpanda’s innovative approach and are thrilled to be part of their journey. Together, we’ll continue to set new benchmarks in the iGaming industry by generating even better quality traffic and higher ROI for operators,” he commented.

Explore Growth Opportunities for Success with Revpanda Group

As Revpanda and Leetz Media embark on this exciting journey together under the roof of Revpanda Group, we invite clients, partners, and industry peers to join us in exploring new opportunities for growth and success. Reach out to our team today to learn how we can help you achieve your goals and turn your expectations into results.

Let’s build the future together!

Nazara Technologies Limited (BSE: 543280) (NSE: NAZARA), India’s only publicly listed diversified gaming and sports media company, announced the acquisition of Fusebox Games Limited (“Fusebox”), a well-established IP based gaming studio in the United Kingdom. Nazara will purchase Fusebox for INR 228 Cr (US$27.2 million) in an all-cash transaction.

Fusebox publishes a successful interactive story game ‘Love Island’ and is developing new games based on popular global TV IPs. In CY23, the company reported revenues of INR 87.5 Cr (US$10.4 million) with an EBITDA of INR 11.7 Cr (US$1.4 million). During CY24, Fusebox has demonstrated strong growth with YTD revenues (Jan – July’24) at INR 116.6 Cr (US$13.9 million) with an EBITDA of ~INR 33.3 Cr (EBITDA of US$4.0 million) *

Fusebox operates IP driven interactive story games that are primarily monetized through in-app purchases, which accounted for ~92% of the total revenues in YTD July’24. The games primarily target developed markets including US, UK, Australia and Canada, Switzerland, Sweden, Denmark, Norway, New Zealand among others. The company has 30 employees primary based in the United Kingdom.

Nitish Mittersain, Founder & CEO of Nazara said, “We see a large opportunity in building an IP based global gaming business that benefits from our core base in India where we can support global studios through enhanced user acquisition strategies, data analytics, live operations and new initiatives such as implementing our in-house AI playbook. Many of our existing IP’s are good examples of this strategy and we are happy to join forces with the talented team at Fusebox as we continue to build Nazara into a global gaming company of meaningful scale”

Stake has acquired Italy-based sports betting and remote gaming operator Baldo Line s.r.l, a company previously part of the Octavian Group, and will acquire Idealbet.it, aiming to bolster global expansion efforts and strengthen its market position, furthering its commitment to delivering top-tier entertainment to players.

This pivotal strategic acquisition marks Stake’s continued growth into new markets, following its acquisition of Betfair Colombia in November 2023, which announced its entry into Latin America.

Through this acquisition, Stake will introduce a portfolio of innovative gaming options to players in Italy. The combination of Idealbet’s established presence and Italy’s mature, substantial market provides Stake with a robust foundation for growth in the region.

Following the acquisition, Stake will establish a local presence in Italy by opening an office in Italy to expand on its team of employees. Idealbet will continue to operate under its own brand within the Stake portfolio.

Commenting on the significance of the acquisition, Brais Pena, Chief Strategy Officer at Easygo, the technology powerhouse behind Stake, said: “This acquisition aligns with our strategic ambitions to increase our global footprint, particularly in an established region like Italy, and marks a significant milestone for Stake. We’re thrilled to work with Idealbet to provide the best experience for our customers.”

Commenting further on the acquisition, Simone Pachera, Chief Executive Office at Octavian said: “We’re excited to collaborate with Stake and usher in a new experience for our customers, further expanding the market in Italy. Since acquiring Baldo Line, we have built a strong foundation for Idealbet through our AGP gaming platform and HubCasino aggregator.

“Now, we are thrilled to transition operations to Stake, a globally renowned brand with a proven track record of delivering exceptional player experience. We are confident that Stake will significantly enhance the growth of Idealbet and bring renewed energy to our players, as well as the entire Italian online gaming market.”

Stake is the world’s leading brand in the betting and gaming category. Since 2017 Stake has introduced cutting-edge technology and innovative gaming options for players. Stake is committed to player safety, keeping gambling fun, safe and entertaining by providing comprehensive tools and resources aimed at helping customers understand and manage their gambling activities.