Aquisitions/Mergers
BETSSON GROUP ANNOUNCES STRATEGIC ACQUISITION OF SPORTING SOLUTIONS

Betsson Group, a leading global sports betting and gaming operator, is pleased to announce the acquisition of Sporting Solutions’ trading, pricing, and sports betting risk-management services verticals from the FDJ Group. This acquisition enhances Betsson’s B2C and B2B sportsbook offerings, building on a successful partnership with Sporting Solutions, spanning over 10 years.
Sporting Solutions, established in 2007, is known for its cutting-edge sports betting technology and serves numerous B2B customers, including several Tier 1 operators. The integration of Sporting Solutions’ advanced pricing feeds has been a key component in Betsson’s sportsbook offering for both pre-match and live betting.
With a talented team of professionals primarily based in the UK, alongside operations in Canada and South Africa, Sporting Solutions brings significant expertise and innovative technology. This acquisition, subject to regulatory approvals and other agreed conditions, aligns perfectly with Betsson’s strategy to enhance its sportsbook product, offering greater flexibility in odds modelling and scalability.
“We are excited to welcome the Sporting Solutions team to Betsson Group. This acquisition is a strategic fit, providing us with quality technology that is already integrated into our sportsbook product,” said Jesper Svensson, CEO of Betsson Operations. “It also complements our Sportsbook B2B strategy, strengthening the flexibility and scalability of Betsson’s Sportsbook offering – both key factors in the success of our B2B strategy.”
Betsson Group looks forward to integrating Sporting Solutions into its business operations, with plans to invest in the business and drive growth. This integration is expected to enhance revenue streams and create valuable business prospects. This strategic acquisition will further solidify Betsson’s position as a leader in the global sports betting industry.
-
Asia6 days ago
India Bans Real-Money Gaming
-
Latest News6 days ago
MeitY Blocked 1300 Illegal Sites But Offshore Platforms Still Exist
-
eSports7 days ago
NODWIN Gaming Acquires Sony Interactive Entertainment’s Stake in Evo; Becomes Majority Holder
-
Latest News6 days ago
DATA.BET Secures Spot at SBC Summit 2025
-
Compliance Updates6 days ago
Bacta commissioned research shows huge support for seaside arcades led by Gen Z
-
Latest News7 days ago
5 Reasons Mobile iGaming is Growing (and How to Earn from It)
-
Latest News6 days ago
Why Gamification Is Reshaping Online Poker
-
Latest News7 days ago
Pragmatic Play Launches 40,000x Jackpot Spellmaster Slot