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SBC Summit: Safeguarding the Player – Innovations in Player Protection

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SBC Summit: Safeguarding the Player – Innovations in Player Protection
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The gambling and sports betting industry is experiencing significant transformations in the digital realm, striving to leverage all available innovations. However, one thing remains unchanged: the importance of dedicating time and effort to understanding how to keep player safety at the forefront.

To support this, the upcoming SBC Summit will feature a dedicated ‘Player Protection Zone’, providing a framework for a robust gambling harm prevention ecosystem. This event, welcoming 25,000 industry professionals, will take place from September 24-26 at the Feira Internacional de Lisboa.

The dedicated show floor will provide delegates with the  opportunity to explore the next generation of safeguarding systems and products, as well as meet leading safer gambling service providers and associations. Brands already confirmed include BetBlocker, Crucial Compliance, EPIC, GamCare, Gamble Alert, Gordon Moody, Mindway AI, Neccton, Recover Me, Safer Gambling Training, Verifeye Online and W2 by FullCircl.

In addition, the positioning of the zone on the show floor will provide delegates with seamless access to the Food Festival, featuring a series of food trucks offering multiple catering options and a dedicated lounge.

Rasmus Sojmark, CEO & Founder of SBC, remarked, “The online space has brought a wealth of innovations to the industry, from advanced betting platforms to new marketing avenues. However, with each innovation, there is always a risk that a small minority may seek to exploit it.

“The goal of this zone is to educate companies on best practices, tools, and strategies to ensure responsible gambling and safeguard players. This includes teaching them how to monitor player behaviour and protect vulnerable groups, educating them on current regulations and legal requirements, and encouraging them to connect with experts who can help enhance their protective measures.”

Delegates aiming to enhance their knowledge can look forward to three days of in-depth discussions on the latest issues affecting the player protection sector. On day one of the educational programme, topics will include the future impacts of emerging technology on responsible gambling strategies, how operators can use existing data to make a meaningful difference in the lives of at-risk players, how operators should respond to increased regulatory scrutiny, how the industry can collaborate with influencers to ensure their interactions with players can be safe as well as profitable, and much more.

On the second day, discussions will focus on how compliance leaders can stay ahead of the curve and ensure thorough oversight, how technology suppliers are incorporating safer gambling initiatives into both new and existing products and the differences and similarities in player protection across established and emerging markets. Additionally, panels will address whether the introduction of affordability checks and loss limits will benefit or hinder industry growth, and how operators can utilise technology, self-regulation measures and partnerships, to enhance regulatory framework implementation.

The final day will spotlight topics including the convergence of responsible gambling with environmental and social governance, the need for internal diversity to effectively address diverse external experiences, strategies for attracting talent from various fields outside the gambling industry, and whether harm prevention initiatives impact long-term profitability.

Player protection and safer gambling experts confirmed to feature across the conference include Fredrik Wastenson (CEO, Svenska Spel Sports & Casino), Tammi Barlow (VP – Global Responsible Gaming, Bally’s), Martin Lycka (SVP for American Regulatory Affairs and Responsible Gambling, Entain), Andrea McGeachin (CEO, Neosurf), Hugo Baungartner (CCO, Aposta Ganha), Mike De Graaff (Co-Founder & Chief Compliance Officer, BetComply), Rasmus Kjaergaard (CEO, Mindway AI), Sam McKnight (Head of UK Compliance & Deputy MLRO, Fitzdares) and many more.

In addition to the Player Protection Zone, delegates can explore the Sports Betting Zone and Casino & iGaming Zone, the Media Headquarters and dedicated Affiliate Leaders, Payment Expert & ESI Lisbon Summits. Each area will include a dedicated show floor, targeted networking sessions, catering options, and a focused educational programme.

Industry Awards

Blask Wins Prestigious “Startup of the Year” at 2024 Starlet Awards

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Blask, the pioneering AI-powered analytics ecosystem for iGaming, has been named “Startup of the Year” at the prestigious 2024 Starlet Awards. The company earned this recognition for developing a groundbreaking market intelligence platform that has redefined how gaming operators leverage data and market insights.

Award Recognition

The award confirms Blask’s revolutionary approach to market analytics and its significant impact on how iGaming companies access and utilise market intelligence. Powered by AI models including Computer Vision and Natural Language Processing, Blask analyses billions of data points across 2000+ active brands to provide unprecedented market insights.

The Starlet Awards recognition follows Blask’s recent SiGMA Asia Startup Pitch 2024 Award victory. “Winning these awards affirms our belief that innovation and bold ideas can reshape the iGaming landscape. The recognition underscores the impact of our cutting-edge AI technology and our relentless pursuit to transform data into actionable insights”, reflects Max Tesla, CEO and Co-founder of Blask

Blask provides operators with a strategic edge across multiple critical areas. Its real-time market analysis capabilities deliver instant access to crucial market metrics, while the high-granularity data available at one-hour intervals enables swift, informed decision-making. The sophisticated AI modelling system estimates GGR and FTD by analysing a comprehensive range of inputs, including historical data, third-party OSINT data, market performance, competitor metrics, historical brand performance, market reports, and public company disclosures.

Beyond analytics, Blask offers robust brand monitoring and competitor analysis tools, alongside strategic and tactical planning capabilities particularly valuable for market entry decisions and maximising performance during major events. The recently introduced customer profile feature harnesses AI to generate detailed, country-specific user profiles, adding another layer of strategic insight for operators.

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Latest News

CONCEPT: VERSATILITY AND EFFICIENCY IN SPACES

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The CONCEPT cabinet line has been designed to maximize space in casinos, adapting to any configuration. Its efficient design allows for different bank arrangements, making the most of the available area. This gives operators greater flexibility in organizing their gaming floor.

Additionally, the integrated LED strips in CONCEPT eliminate the need for extra signs or wedges, creating a sleek and attractive visual at all times.

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Asia

Red Bull, Nissin Cup Noodles, and Kreo Join College Rivals Season 2 as Associate Sponsors

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India’s premier college esports and gaming talent hunt, College Rivals, has secured three major Associate Sponsors for its highly anticipated Season 2. Nissin Cup Noodles, Red Bull, and Kreo have all come on board to support the Ampverse DMI-conducted event, each contributing their distinct energy and enthusiasm, as the official Energy Partner, Snacking Partner, and Kreative Partner, respectively.

College Rivals Season 2, featuring participation from over 2,00,000 students across various competitions, offers a prize pool of INR 50,00,000 and a prestigious professional gaming contract. Having kicked off in July 2024, the championship will continue in the following months before culminating with a Grand Finale scheduled for the first quarter of 2025.

“We’re thrilled to welcome top brands like Nissin Cup Noodles, Red Bull, and Kreo to College Rivals Season 2, which has grown exponentially this time around and is bigger and better than ever. These incredible partners will further enhance the student experience with immersive gaming, exciting activities, and creative engagements, adding new energy and thrill as we continue to inspire college-going students to engage with esports and gaming opportunities,” said Ashwin Haryani, Country Head, Ampverse DMI.

Red Bull, returning to College Rivals after a successful first season, brings extra excitement with their racing simulators and product samples in interactive zones, giving students a taste of the fast-paced energy of Esports. Nissin Cup Noodles, the event’s Snacking Partner, is bringing a flavorful twist to the action. With wet product sampling of their instant noodles, Nissin Cup Noodles seamlessly blends snack breaks with gaming.

Meanwhile, with their branded gaming peripherals, Kreative Partner Kreo is hosting interactive activities such as typing tests and giveaways, inviting students to engage with top-tier gaming gear at the country’s biggest collegiate gaming event.

“We’re absolutely fired up to be part of College Rivals Season 2! The energy is electric, with thousands of students from all over the country bringing their A-game. The fast-paced action, intense competition, and pure thrill of gaming make this event a perfect match for Nissin Cup Noodles which is the go-to snacking option for gamers” said Varun Oberoi – Vice President, Head of Marketing and Corporate Communications, Indo Nissin Foods.

Having expanded to 20+ cities and 58+ colleges, College Rivals Season 2 is engaging 11,00,000 students across India, providing the ideal stage to connect with brands that resonate with them. Nissin Cup Noodles satisfies with its instant snacks, Red Bull keeps the energy high with its action-packed drinks, and Kreo connects creative minds with top-tier gaming gear.

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