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ZEAL achieves growth of more than 40 percent in revenue and earnings in the first half of 2024

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ZEAL Network SE, the leading German online provider of lottery products, continued its strong growth path in the first half of 2024 with strong growth in revenue and EBITDA. Group revenue increased by 40 percent and reached € 76.8 million (2023: € 54.8 million). EBITDA increased even more strongly by 46 percent to € 20.1 million (2023: € 13.8 million).

“The very strong development of revenue and EBITDA reflects our excellent operating performance. We are particularly pleased that we have been able to acquire over half a million new customers since the beginning of the year. The acquisition of new customers has not only been exceptionally successful this half year, but also particularly efficient thanks to the significant reduction in acquisition costs per registered new customer. We are thus benefiting from the continuous investment in brand development in recent years,” says Sebastian Bielski, CFO of ZEAL.

Revenue in core business grows by 33 percent

ZEAL’s significant revenue growth in the first half of the year is primarily due to the strong development of the lottery business. Here, billings increased by 23 percent to €507.1 million, while revenue rose by as much as 33 percent to €68.0 million (2023: €51.2 million). The strong increase in billings is due to the 21 percent increase in the average number of active customers (1,353 thousand) and the 2 percent increase in the average billings per active user to € 62.48. In addition, ZEAL improved the gross margin in the lottery business to 13.4 percent (2023: 12.5 percent) thanks to a change in the product mix and further margin optimizations.

The games business, which was launched in June 2023, continued to develop positively in the second quarter of 2024 compared to the first quarter with solid revenue growth and a higher gross margin.

Strong result thanks to significant customer growth and lower acquisition costs

ZEAL once again significantly expanded its customer base in the first half of 2024 in a generally favorable jackpot situation. The number of registered new customers rose by 70 percent to 592 thousand (2023: 349 thousand), the second-highest figure in ZEAL’s history. Acquisition costs per registered new customer (cost per lead, CPL) fell by 26 percent year-on-year to € 33.20 (2023: € 45.09). Due to the company’s strategic decision to use the good jackpot situation in the first half of the year to accelerate customer growth, marketing expenses increased by 28 percent year-on-year to € 25.5 million (2023: € 20.0 million). Due to the high number of new customers and the growth in the games business, direct operating costs also increased to € 8.6 million (2023: € 5.4 million), while other operating expenses rose to € 42.8 million (2023: € 31.6 million).

At € 20.1 million, EBITDA was 46 percent higher than in the same period of the previous year (2023: € 13.8 million) due to the significant growth in sales and improved cost efficiency compared to the previous year. At € 16.1 million, EBIT even exceeded the previous year’s figure (2023: € 9.3 million) by 73 percent.

Due to the good results in the first half of 2024, ZEAL confirms the forecast published on March 20, 2024.

ZEAL launches first house raffle in Germany

As announced a few months ago, ZEAL launched another charity lottery on 01 August 2024, namely Traumhausverlosung. It is the first raffle in Germany in which participants have the chance to win a fully furnished dream house. Each house is guaranteed to be raffled off regardless of the number of participants. Participants also have the chance to win numerous additional prizes.

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7-Eleven selects Jackpot.com as their official lottery partner

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Online Lottery Courier Service Jackpot.com Announces Exclusive Collaboration with 7-Eleven, Inc.

Jackpot.com will serve as the official lottery courier service of 7-Eleven, Inc., initially launching in Ohio and Massachusetts  

Jackpot.com – the online lottery courier service that allows consumers to purchase official state lottery tickets on their phone, tablet, or computer – announced today an exclusive collaboration with 7-Eleven Inc., the largest convenience store chain in the world, to serve as their official lottery courier service.

As part of the collaboration, 7-Eleven customers in Ohio and Massachusetts will be able to sign up and play lottery games and scratchers on the Jackpot.com app or website. The program will initially be launched in over 600 7-Eleven and Speedway stores in Ohio and Massachusetts, with a special launch promotion that gives 7-Eleven customers a free lottery ticket on their first deposit by using promo code, “7Eleven”.

“We’re thrilled to work with 7-Eleven, the leading retailer of lottery tickets in the country,” said Akshay Khanna, CEO and co-founder of Jackpot.com. “Leveraging our technology and innovation, we can provide additional convenience for their customers, while adding an additional source of revenue. A true win-win relationship for all.”

By launching in Ohio and Massachusetts in 2023 and 2024, respectively, Jackpot.com aims at adding another avenue for player convenience with one of the most widely recognized brands in the convenience-retailing space. With a presence in Ohio, the nation’s seventh-largest lottery market, and Massachusetts, whose state lottery produced $1.2 billion in net profit for the Commonwealth during the 2024 fiscal year, Jackpot.com’s collaboration with 7-Eleven represents an added layer of accessibility for players.

Jackpot.com remains committed to responsible play and has significantly invested in protocols by allowing customers of legal age to set spend limits and limits on daily deposits, all while providing access to local and national responsible gambling resources, self-exclusion, self-suspension and automated notifications that offer help should problematic behavior be detected. Jackpot.com is also the only lottery courier service to launch with an iCap certification from the National Council on Problem Gambling.

To learn more, visit jackpot.com. First-time users can also download the official Jackpot.com Lottery App on the iOS or Android App Stores, where available.

 

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eSports

The World Esports Summit 2024 Is Here!

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The IESF World Esports Summit returns this December to Busan, South Korea. Hosted at the Busan Esports Arena (BRENA) from December 5-6, the Summit will bring together prominent figures from Esports, global brands, government officials, and sports executives for a deep dive into the current Esports trends, its rapid transformations, and future challenges.

This year’s theme, “Building Bridges, Not Barriers, Through the Power of Esports,” will highlight the role of Esports in uniting cultures, ideas, and industries. Under the slogan “We Empower Success,” the

Summit provides a great platform for Esports experts to engage in meaningful discussions and sessions, sharing their insights on trends and presenting forward-looking ideas for our industry.

The event, strategically timed at the close of the competitive season, presents a perfect environment for reflection on the year’s biggest events, industry shifts, and the next steps for Esports. Attendees can follow the expert’s perspectives on topics like:

  • (R)Evolution in Esports
  • East Meets West
  • Esports Integrity: The Role of Referees
  • The Rise of International Esports Competitions
  • (In Korean) Korea’s Secret Sauce etc.

Also, featured at this year’s event are the IESF World Esports Training Camp and the World Esports Referee Academy.

These are very important IESF programs that are aimed at advancing the skills and professional standards of the next generation of Esports leaders.

Join us in Busan for two days designed to inspire, connect, and empower the international Esports community.

Registration for the World Esports Summit is free and open to all interested attendees.

To register, please complete our online registration form: iesf.formstack.com/forms/wes2024_participation_registration

See you in Busan!

 

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eSports

Akhil Sarin CMO at Easygo named as key note at ICE Esports Conference

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Clarion Gaming has confirmed that Akhil Sarin CMO at Easygo, the technology powerhouse behind the success of global brands Stake and Kick will headline the Esports & Games Conference (EGC) taking place on 21 January as part of the ICE Barcelona experience.

As a key member of the executive team, Akhil Sarin has been instrumental in securing the high-profile partnerships that have accelerated Stake’s growth, including the Stake F1 team, UFC, Drake, and Premier League Everton FC.

Through these strategic alliances he has amplified Stake’s brand presence at the same time as creating unique, immersive player experiences, in the process setting new industry benchmarks.

Announcing the high profile speaker Will Harding, Head of Esports at Clarion Gaming said: “Securing Akhil Sarin as EGC  key note at ICE Barcelona represents a remarkable opportunity for our attendees to gain invaluable insight into cutting-edge strategies in digital and influencer marketing .

“Akhil’s expertise with Stake and Kick.com embodies the forward-thinking, innovative approach that defines the digital marketing landscapes. His participation underscores the calibre of knowledge-sharing that we are  committed to delivering at ICE and he is sure to both inspire our attendees and elevate their strategic perspective.” 

Looking ahead to ICE Barcelona, Akhil Sarin stated:  “Collaborating with Clarion Gaming at ICE Barcelona is an exciting opportunity to showcase Stake’s journey and continued focus on bold partnerships and creative marketing strategies that resonate with audiences.”

He added “The EGC is a vital platform for exchanging transformative ideas and shaping the future of gaming and entertainment. I look forward to discussing Stake’s vision and collaborating with industry leaders to inspire growth and innovation across the sector.”

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