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SOFTSWISS to Celebrate 15-Year Milestone at SBC Summit Lisbon

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This event marks a significant milestone for both the Summit and the company.
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SOFTSWISS, a leading tech supplier for iGaming brands, announces its participation in the SBC Summit Lisbon, which will take place on 24–26 September. This event marks a significant milestone for both the Summit and the company.

This year, the SBC Summit debuts in Lisbon after relocating from Barcelona. The move represents a new chapter for the event, expanding its reach with more participants and exhibitors and elevating the exhibition to the next level.

This event is exceptional for SOFTSWISS, as it coincides with the celebration of the company’s 15th anniversary – a testament to its lasting influence in the iGaming industry. Over the past 15 years, SOFTSWISS has made a profound impact on the market, driven by exceptional service and technical expertise. This influence is recognised through more than 20 industry awards and the trust of over 1,000 clients worldwide.

The year 2024 is especially significant for SOFTSWISS, marked by several landmark achievements. These include the company’s expansion into South Africa through acquiring a significant stake in Turfsport and its investment in a new business direction, and developing software solutions for social casinos for B2B clients in partnership with Ously Games GmbH. Also, SOFTSWISS has embarked on an exciting collaboration with Rubens Barrichello, the Formula 1 star, who now serves as Non-Executive Director for SOFTSWISS in LatAm.

SBC Lisbon will be the perfect stage to commemorate this important anniversary, bringing together SOFTSWISS’ partners and clients to celebrate shared successes.

“Fifteen years is a remarkable achievement, and we look forward to raising a glass of champagne with the community as we toast our collective accomplishments and the transformative impact of our high-tech products. Together, we’ve shaped the market, and together, we’ll continue to drive innovation and bring gambling into a trustworthy and enjoyable form of entertainment,” says Ivan Montik, Founder of SOFTSWISS.

SOFTSWISS has built a reputation for its innovative and eye-catching event stands, underscored by winning the B2B Marketing Campaign category at the EGR Marketing & Innovation Awards two years in a row (2023 and 2024). Recently, the company “turned on the red light” at iGB L!VE in Amsterdam and plans to continue its creative momentum in Lisbon. The SOFTSWISS stand at SBC Lisbon will be inspired by the celebratory spirit of champagne, inviting everyone to join SOFTSWISS in saying “Cheers!” 

On 24 September, Ivan Montik and Rubens Barrichello will share the stage at the SBC Leaders Summit to discuss the intersection of Formula One principles and effective leadership. They will offer diverse perspectives on what it takes to lead effectively in different arenas.

SOFTSWISS is preparing a special event in Lisbon beyond the conference for its partners and clients to make these days memorable. 

Clients and partners can already book a meeting with SOFTSWISS representatives at stand B-160 to say “Cheers” to each other and discuss future collaboration.

About SOFTSWISS 

SOFTSWISS is an international tech company supplying software solutions for managing iGaming projects. The expert team, which counts over 2,000 employees, is based in Malta, Poland and Georgia. SOFTSWISS holds a number of gaming licences and provides one-stop-shop iGaming software solutions. The company has a vast product portfolio, including the Casino Platform, the Game Aggregator with thousands of casino games, the Affilka affiliate platform, the Sportsbook Platform, and the Jackpot Aggregator. In 2013, SOFTSWISS was the first in the world to introduce a Bitcoin-optimised online casino solution.

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7-Eleven selects Jackpot.com as their official lottery partner

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Online Lottery Courier Service Jackpot.com Announces Exclusive Collaboration with 7-Eleven, Inc.

Jackpot.com will serve as the official lottery courier service of 7-Eleven, Inc., initially launching in Ohio and Massachusetts  

Jackpot.com – the online lottery courier service that allows consumers to purchase official state lottery tickets on their phone, tablet, or computer – announced today an exclusive collaboration with 7-Eleven Inc., the largest convenience store chain in the world, to serve as their official lottery courier service.

As part of the collaboration, 7-Eleven customers in Ohio and Massachusetts will be able to sign up and play lottery games and scratchers on the Jackpot.com app or website. The program will initially be launched in over 600 7-Eleven and Speedway stores in Ohio and Massachusetts, with a special launch promotion that gives 7-Eleven customers a free lottery ticket on their first deposit by using promo code, “7Eleven”.

“We’re thrilled to work with 7-Eleven, the leading retailer of lottery tickets in the country,” said Akshay Khanna, CEO and co-founder of Jackpot.com. “Leveraging our technology and innovation, we can provide additional convenience for their customers, while adding an additional source of revenue. A true win-win relationship for all.”

By launching in Ohio and Massachusetts in 2023 and 2024, respectively, Jackpot.com aims at adding another avenue for player convenience with one of the most widely recognized brands in the convenience-retailing space. With a presence in Ohio, the nation’s seventh-largest lottery market, and Massachusetts, whose state lottery produced $1.2 billion in net profit for the Commonwealth during the 2024 fiscal year, Jackpot.com’s collaboration with 7-Eleven represents an added layer of accessibility for players.

Jackpot.com remains committed to responsible play and has significantly invested in protocols by allowing customers of legal age to set spend limits and limits on daily deposits, all while providing access to local and national responsible gambling resources, self-exclusion, self-suspension and automated notifications that offer help should problematic behavior be detected. Jackpot.com is also the only lottery courier service to launch with an iCap certification from the National Council on Problem Gambling.

To learn more, visit jackpot.com. First-time users can also download the official Jackpot.com Lottery App on the iOS or Android App Stores, where available.

 

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eSports

The World Esports Summit 2024 Is Here!

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The IESF World Esports Summit returns this December to Busan, South Korea. Hosted at the Busan Esports Arena (BRENA) from December 5-6, the Summit will bring together prominent figures from Esports, global brands, government officials, and sports executives for a deep dive into the current Esports trends, its rapid transformations, and future challenges.

This year’s theme, “Building Bridges, Not Barriers, Through the Power of Esports,” will highlight the role of Esports in uniting cultures, ideas, and industries. Under the slogan “We Empower Success,” the

Summit provides a great platform for Esports experts to engage in meaningful discussions and sessions, sharing their insights on trends and presenting forward-looking ideas for our industry.

The event, strategically timed at the close of the competitive season, presents a perfect environment for reflection on the year’s biggest events, industry shifts, and the next steps for Esports. Attendees can follow the expert’s perspectives on topics like:

  • (R)Evolution in Esports
  • East Meets West
  • Esports Integrity: The Role of Referees
  • The Rise of International Esports Competitions
  • (In Korean) Korea’s Secret Sauce etc.

Also, featured at this year’s event are the IESF World Esports Training Camp and the World Esports Referee Academy.

These are very important IESF programs that are aimed at advancing the skills and professional standards of the next generation of Esports leaders.

Join us in Busan for two days designed to inspire, connect, and empower the international Esports community.

Registration for the World Esports Summit is free and open to all interested attendees.

To register, please complete our online registration form: iesf.formstack.com/forms/wes2024_participation_registration

See you in Busan!

 

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eSports

Akhil Sarin CMO at Easygo named as key note at ICE Esports Conference

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Clarion Gaming has confirmed that Akhil Sarin CMO at Easygo, the technology powerhouse behind the success of global brands Stake and Kick will headline the Esports & Games Conference (EGC) taking place on 21 January as part of the ICE Barcelona experience.

As a key member of the executive team, Akhil Sarin has been instrumental in securing the high-profile partnerships that have accelerated Stake’s growth, including the Stake F1 team, UFC, Drake, and Premier League Everton FC.

Through these strategic alliances he has amplified Stake’s brand presence at the same time as creating unique, immersive player experiences, in the process setting new industry benchmarks.

Announcing the high profile speaker Will Harding, Head of Esports at Clarion Gaming said: “Securing Akhil Sarin as EGC  key note at ICE Barcelona represents a remarkable opportunity for our attendees to gain invaluable insight into cutting-edge strategies in digital and influencer marketing .

“Akhil’s expertise with Stake and Kick.com embodies the forward-thinking, innovative approach that defines the digital marketing landscapes. His participation underscores the calibre of knowledge-sharing that we are  committed to delivering at ICE and he is sure to both inspire our attendees and elevate their strategic perspective.” 

Looking ahead to ICE Barcelona, Akhil Sarin stated:  “Collaborating with Clarion Gaming at ICE Barcelona is an exciting opportunity to showcase Stake’s journey and continued focus on bold partnerships and creative marketing strategies that resonate with audiences.”

He added “The EGC is a vital platform for exchanging transformative ideas and shaping the future of gaming and entertainment. I look forward to discussing Stake’s vision and collaborating with industry leaders to inspire growth and innovation across the sector.”

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