Industry News
Christian Reinhard Becomes New Board Member for Technology and Development at Merkur Group

The Merkur Group has welcomed Mr. Christian Reinhard as the new Board Member for Technology and Development. Reinhard, a 50-year-old computer science graduate, succeeds Werner Kurt Schroer, who resigned from his position on the Board for health reasons after almost 19 years of successful service, but will continue to be available to the Group as an advisor.
“We would like to thank Mr. Schroer for the extraordinarily successful years we have spent together. At the same time, we are delighted to welcome Mr. Reinhard to the board of directors. By appointing Mr. Reinhard as the board member responsible for technology and development, we are ensuring continuity in the area of development that is so important for the group of companies, while also creating space for fresh ideas. We wish Mr. Reinhard every success in his new role and always the necessary bit of luck,” said company founder and board spokesman Paul Gauselmann.
Christian Reinhard has over 20 years of experience in the series development of automotive electronics. In his career to date, he has developed a wide range of technologies, including navigation systems, cluster instruments, driver assistance systems and vehicle networking systems, which are now installed in numerous vehicles worldwide.
In addition to his technical expertise, Reinhard has more than 15 years of experience in managing and structuring internationally distributed development teams, such as those in the Merkur Group. Most recently, he was responsible for a team of 3500 developers and played a key role in the development and release of safety-critical systems that, like the vending machine industry, are subject to strict regulatory requirements.
Christian Reinhard said: “After dedicating my 23-year career to developing high-quality mobility experiences, I am looking forward to a new challenge in a dynamic and creative environment. I am particularly fascinated by the gaming industry because of the collaboration between a wide variety of disciplines – art, design, mathematics, programming, data security and electronics development – and the opportunity to create unforgettable moments of entertainment and joy in the game.”
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