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The Trend of Netflix’s Entry Into the Gaming World: Lifetime Game Downloads Hit 210M

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In late 2021, Netflix announced its foray into the gaming world. The library started with just 24 titles and now includes several dozen, with options for every type of player. While Netflix most likely expected a solid response from its viewers, most subscribers just shrugged their shoulders at the gaming content.

It was not until September 2024 that the streaming service reached over 210 million downloads in its gaming section. A few titles stand out above the rest as player favorites. However, is it enough to see Netflix garner player attention in the gaming world alongside its streaming services?

Top Gaming Titles at Netflix

According to data from Appmagic sourced by mobilegamer.biz, the top game download for the platform is Grand Theft Auto: San Andreas. The game has over 25 million installs and is the top pick among players. The GTA Trilogy has seen over 36 million installs, with Vice City having over 7.8 million and GTA 3 coming in at 3.6 million.

Coming in second for overall downloads in the Netflix gaming section is Storyteller by Annapurna. The game has over 15 million downloads. It has been surprising to see the Storyteller title become so popular, especially considering the brand in the number three spot. Next on the list is Spongebob: Get Cooking, a popular variation of the Spongebob franchise. This game has 10.7 million overall downloads.

Rounding out the list, we have:

  • Bloons TD 6 with 10 million.
  • Too Hot to Handle with 8.98 million.
  • Football Manager 2024 Mobile with 8.92 million.
  • GTA Vice City with 7.8 million
  • Asphalt Xtreme with 6.2 million
  • Stranger Things: 1984 with 5.95 million
  • Farming Simulator 24 with 5.8 million.

It seems the site is taking a more casual approach to gaming, offering various games with unique theme and in-game elements. Players can choose titles in the Netflix game section based on categories such as action, adventure, arcade, card, party, and puzzle games. Additional categories are included, but we have yet to see if the brand offers any casino-style games such as those offered by online casinos.

New Releases Coming Soon

Netflix has a slow approach to adding gaming content, with its main focus being streaming services. Last month, the company attended the Gamescom Opening Night Live in Cologne, Germany, where a first look at new titles was provided. Netflix has plans to release Squid Game: Unleased and Monument Valley 3 to the public later this year.

Netflix Game Studio Boss Fight will introduce Squid Game: Unleashed, a title based on the Emmy award-winning series. The game is a 32-player party royale showdown that features challenges from the show. Join friends and face off against foes as you try to move through deadly obstacles to claim the win. Players who defeat the competition will unlock rewards via daily missions and themed events.

The game should be released around the time Netflix adds Squid Game Season 2 to its streaming platform. The second season will debut on December 26, and the third and final season will be released in 2025.

Bill Jackson, the Head of Creative at Boss Fight, commented on the Squid Game title by stating: “Making games based on hit series and films is one of the most exciting opportunities we have at Netflix. We’re thrilled to offer fans a new way to experience the Squid Game universe that combines the show’s pulse-pounding action with the immersive thrill of gameplay.”

Netflix plans to release Monument Valley 3 on December 10, a new encapsulation of the puzzle world. Players will sail across the universe to solve puzzles in a minimalistic setting. Netflix will also feature Monument Valley and Monument Valley 2 soon, so the brand will be the only option for players to explore the entire Monument Valley collection.

The streaming service has other new games coming out this year, including Rollercoaster Tycoon Touch. With this title, players can build an amusement park based on the features of the classic PC game. Design roller coasters and other rides and play minigames as you try to ensure the park patrons stay happy and content.

The game allows players to collect new rides based on a card progression system to earn more in-game money. Expand the park as much as possible to earn more revenue and offer additional options for guests.

These are just a few of the games Netflix has planned for 2024. It will be interesting to see how the new releases fare and what the brand has in store for players in 2025 with new and exciting game releases.

eSports

TEAM VITALITY UNVEILS A SPECIAL EDITION JERSEY AND NEW CAMPAIGN FOR PERFECT WORLD SHANGHAI MAJOR 2024

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  • Leading global esports organization Team Vitality heads to China for the Perfect World Shanghai Major 2024, fueled by the ambition to reclaim their place at the top as the world’s best CS2 team.
  • The team will proudly debut the club’s Shanghai Major Limited Edition White Fan Jersey from the Qualification Stage (RMR) onward. Designed in collaboration with Paris-based contemporary artist Nairone, this special edition jersey pays tribute to Counter-Strike and Team Vitality’s dedicated Chinese fanbase.
  • For the occasion, Team Vitality is proud to present a new campaign titled “The Year of Vitality”.

Global esports leader Team Vitality proudly announces its participation in the Perfect World Shanghai Major 2024. As one of the most competitive teams in the international esports circuit, Team Vitality is set to make a powerful impact in Shanghai in what promises to be a thrilling tournament.

With anticipation building for this pivotal event in a country full of dedicated Counter-Strike fans, the club will be unveiling a new campaign on its Chinese social media accounts named “The Year of Vitality” This tribute to Chinese culture also underscores the team’s determination to secure a back-to-back victory, solidifying its global dominance.

ALL EYES ON THE TROPHY

Team Vitality’s CS2 roster has consistently delivered strong performances over the past two years, capped by their recent win at Intel Extreme Masters (IEM) Cologne 2024. Having claimed the World Champion title at the BLAST Premier World Finals in 2023 and secured an iconic victory at the BLAST.TV Paris Major, the team has firmly established itself as one of the most dominant forces in competitive CS2. After a conclusive 3-0 qualification at the RMR in Shanghai, Team Vitality is set to reinforce its status on the world stage.

Team Vitality’s dedication to competitive excellence since entering the scene in 2018 has been instrumental in shaping the modern Counter-Strike era. With legends like ZywOo, crowned HLTV’s best player in 2019, 2020, and 2023, and apEx, a seasoned pro with over a decade in the game, the team has set new industry standards in skill, dedication, and leadership. Building on this momentum, Team Vitality is poised to leave a lasting legacy in esports and proudly represent France in Shanghai.

We are thrilled to compete at the Shanghai Major and showcase the team’s hard work against the best teams globally,” says Fabien ‘Neo’ Devide, Chairman and Co-founder of Team Vitality. Growing our global presence and supporting both players and our worldwide community remains a top priority. We’re especially excited for zywOo to deliver a stellar performance in front of our Chinese fans. I am incredibly proud of the team and can’t wait to see them on the big stage with our fans in China!

GEARED UP FOR VICTORY WITH SHANGHAI EDITION OF THE ALTERNATE JERSEY

Team Vitality players will debut a special edition of their newly released Alternate Jersey on the stage, created exclusively for the Shanghai Major. This limited edition features a prominent “V” on the back, with design elements that pay homage to Counter-Strike, Shanghai, and the wider Chinese fanbase. The club released the exclusive jersey in a dedicated video that includes Chinese references, graphics and design.

Crafted in collaboration with Paris-based contemporary artist Nairone, known for his striking black-and-white contrast style, the jersey blends modern streetwear aesthetics with esports flair, making it a standout choice for both fans and players. Team Vitality’s PERFECT video showcases how the 2024 Alternate Jersey can be styled, featuring star players and brand ambassadors, underscoring its unique place in both the fashion and esports worlds.

Available for purchase only online, this special version of the alternate jersey is limited to 150 pieces and costs 89,99€.

TEAM VITALITY UNVEILS ITS NEW CAMPAIGN “THE YEAR OF VITALITY”

Team Vitality is excited to launch “The Year of Vitality,” a campaign celebrating Chinese culture and dedicated to Counter-Strike fans across China. This initiative reflects the team’s relentless pursuit of back-to-back victories on the world stage.

As China hosts this year’s Major, Team Vitality has chosen the dragon—a powerful symbol of ambition and determination—as the emblem of its campaign, representing the team’s commitment to overcoming challenges and dominating the competition. Each campaign visual draws inspiration from Chinese iconography, bringing the Counter-Strike team into this vibrant, culturally rich world.

In a tribute to Chinese tradition, the campaign combines gold and red to signify not only the country’s national colors but also the passion, energy, and unyielding drive to win. The design aims to honor Chinese fans’ enthusiasm and capture their hearts as Team Vitality battles to bring home another title.

Join us online to get behind-the-scenes content, exclusive updates, and the chance to celebrate each milestone with the team as they strive to secure their place at the top!

 

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Saroca Unveils the Transformational Leadership Program for 2025

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Saroca, a leader in professional development for the gaming industry, is proud to announce its Transformational Leadership Program, launching February 2025.
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Saroca Reimagines Leadership Development for the Gaming Industry

Saroca, a leader in professional development for the gaming industry, is proud to announce its Transformational Leadership Program, launching February 2025. Building on the success of the 2024 LeadHERship Program—a pioneering initiative for women in gaming—the new program expands its reach with two distinct cohorts: one exclusively for women and another open to all genders.

The Legacy of LeadHERship

The 2024 LeadHERship Program achieved an exceptional Net Promoter Score (NPS) of 90, with participants citing transformative growth. With participants like Clemence Dujardin citing it as a “game-changer”. Confidence in leadership abilities rose by 46%, resilience increased by 27%, and imposter syndrome diminished by 39%.

Participants praised the program’s focus on emotional resilience, feedback mastery, executive presence and communication all in a supportive community.

Leadership Development: A Game-Changer for Gaming

In a rapidly evolving and diversifying industry, strong leadership is essential. Saroca’s programs go beyond skill-building to foster resilience, trust, and inclusivity—key traits for thriving in the global gaming market.

“We believe leadership is not about hierarchy—it’s about transformation,” said Emily Leeb, CEO of Saroca. “The Transformational Leadership Program reflects our commitment to cultivating leaders who will shape the future of gaming.”

Transformational Leadership Program Highlights

The program builds on the proven curriculum of its predecessor, featuring:

  • Two Cohorts: A women-only cohort and a new all-gender cohort to enrich perspectives.
  • Eight Modules: Covering topics such as emotional intelligence, self-advocacy, and radical candor.
  • Community and Growth Tracking: Strengthening connections and measuring individual progress.

Registration Now Open

The Transformational Leadership Program begins in February 2025, with limited spots available. Scholarships are also offered to ensure accessibility. For more information, visit Saroca’s website or contact [email protected].

About Saroca

Saroca is a leader in leadership development for the gaming industry, committed to empowering professionals through inclusive, high-impact programs that drive personal and professional growth.

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Play’n GO announces partnership with Austrian state lottery operator Win2Day

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Play’n GO, the world’s leading casino entertainment provider, has today announced a partnership with Austrian state lottery operator Win2Day.  

This partnership sees legendary titles from the Swedish-founded gaming giant, such as Reactoonz, Rise of Olympus, and Rich Wilde and the Tome of Madness live on Win2Day’s platform for players to enjoy.  

As of November 2024, Play’n GO offers a portfolio of over 350 premium titles in over 30 jurisdictions worldwide.  

Tove Aldefors, Head of Regional Sales Central and Western Europe at Play’n GO, said “It’s exciting to launch our games with the Austrian state lottery, and Win2Day are the perfect partner for our brand. They share our beliefs about a regulated, sustainable, player entertainment-led industry. We’re looking forward to many years of success working together.” 

Georg Wawer, Managing Director win2day, added “We are the only licensed operator in Austria. Therefore our objective is to provide all major igaming operators on our platform. Play’n GO is one of the international powerhouses and therefore we are delighted to be able to offer their content on our platform. We view Play’n GO as a competent and responsible partner for win2day and we’re confident this partnership will prove fruitful.” 

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