Betsson Group has secured multiple accolades at the prestigious SBC Awards 2024, held in Lisbon.

Among the standout achievements, Betsson Group claimed the coveted title of Sportsbook Operator of the Year, alongside Leader of the Year awarded to its General Counsel, Corinne Valletta.

The Sportsbook Operator of the Year award recognises Betsson Group as the leading sportsbook operator of 2024. It celebrates the company’s significant achievements in operational efficiency, growth and market expansion. Over the past year, Betsson has showcased its ability to expand into new markets, introduce innovative features, launch engaging marketing campaigns, and consistently deliver exceptional customer experiences.

Betsson Group’s General Counsel, Corinne Valletta, was recognised with the Leader of the Year award, an honour reserved for individuals who demonstrate outstanding leadership qualities. Corinne’s leadership has transformed Betsson’s Legal and Compliance teams into a model of excellence, driving operational efficiency and securing licenses in multiple new jurisdictions. Her innovative approach and thought leadership in regulatory compliance have set industry standards, positioning Betsson as a leader in both responsible gaming and legal excellence.

In addition to the two top awards, Betsson Group also earned silver in the following categories:

Innovation in Casino & Gaming Entertainment – Silver

Best Affiliate Programme – Silver

Operator of the Year (Large) – Silver

Employer of the Year – Silver

Research Reflects Heightened Responsibility Commitments as Industry Grow.

New research from the American Gaming Association (AGA), reveals a significant increase in responsible gaming (RG) investments from gaming industry companies, with total spending reaching $471.8 million annually—up from approximately $275 million (+72%) in 2017.

Conducted by a major international accounting firm, the research demonstrates a surge in industry-wide RG spending that has grown at a faster rate than gaming revenue over the past seven years. Several key program areas are seeing significant spending commitments as the industry expands, including:

• Customer Service Interactions: $135.4 million.
• Developing and Maintaining Responsible Gaming Programs: $122.4 million.
• Consumer-Facing Responsible Gaming Education: $107.7 million.
• Responsible Gaming Research and Other Non-Profit RG Organizations: $31.8 million.
• Problem Gambling Supportive Services: $26.1 million.

“This impactful rise in RG spending demonstrates the legal industry’s dedication to fostering a safe and informed gaming environment,” said Joe Maloney, AGA Senior Vice President, Strategic Communications. “Beyond the considerable taxes gaming companies contribute to fund responsible gaming and problem gambling resources, the industry also proactively invests hundreds of millions of dollars more to ensure our customers have the tools, knowledge and safeguards to play responsibly.”

The new AGA research comes during Responsible Gaming Education Month (RGEM) 2024, during which industry stakeholders have demonstrated their commitments to responsible gaming through an array of activations and announcements. Earlier this September, the AGA released a first-of-its-kind Responsible Gaming Intervention Effectiveness Scale to provide academics, industry members and more with a research-based tool to evaluate responsible gaming messages.

“Our industry’s commitment to responsibility once again made RGEM a resounding success,” continued Maloney. “We look forward to seeing the work done throughout this past month provide a springboard for continued advancements in responsible gaming in the months and years to come.”

Acclaimed gaming and analytics experts Andrew Cardno and Dr. Ralph Thomas of QCI have proudly released their 11th book, “The Math That Gaming Made, Compendium,” a definitive exploration of the mathematical frameworks and strategies that have shaped the modern gaming industry.

The book, which serves as a comprehensive guide to the intersection of mathematics and gaming, is a deep dive into how advanced analytics, mathematical modeling, and data science have revolutionized the gaming landscape. Covering decades of research and insights, “The Math That Gaming Made, Compendium” provides a wealth of knowledge for industry professionals, data enthusiasts, and anyone passionate about the intricacies of gaming mathematics.

A Legacy of Expertise

Andrew Cardno, a recognized authority in gaming analytics, and Dr. Ralph Thomas, a pioneer in gaming data science, bring together their years of experience and research in this book. Together, they offer readers an unparalleled understanding of how math is used to optimize everything from player experiences to casino operations.

“This book is a culmination of over 20 years of innovation in the gaming industry,” said Andrew Cardno. “It not only highlights how data and analytics have evolved but also provides the tools and knowledge for others to apply these concepts in real-world gaming environments.”

A Must-Read for Industry Professionals

Industry expert Buddy Frank shared his praise for the book: “If there’s one thing the casino gaming industry does not do well, it is sharing. This book breaks that mold as the authors dish some of the best advice on improving your slot mix, gaining market share, understanding databases, and a lot more. They even translate all our obscure acronyms. This new volume is several inches thick, but you’ll find gems on every page. Better yet, follow their advice and your profitability will improve.”

“The Math That Gaming Made, Compendium” is available now through Amazon.