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GlobalCheck and BetComply choose IDVerse’s Identity Infrastructure for Growth
- Strategic Partnership Continues Growth Strategy to access New Markets whilst elevating Player Experience
- IDVerse partners with GlobalCheck, and BetComply to protect their operators from deepfakes and GenAI synthetic documents
- IDVerse has seen a 30x Surge in Deepfake Synthetic Fraud attempts over the last 2 years
IDVerse is celebrating onboarding GlobalCheck and BetComply to its category leading identity infrastructure to better serve the iGaming industry and position them for global growth.
By incorporating IDVerse’s identity tools, GlobalCheck and BetComply continue their search to onboard the latest in identity technology into their turnkey offerings to serve their customers and be well-positioned for new, emerging markets and trends. The addition of IDVerse’s global document coverage and synthetic media deepfake detection allows them to protect their customers from deepfakes and GenAI synthetic documents, regardless of the country or scale of the traffic.
By implementing IDVerse’s advanced biometric authentication, computer vision, and AI-driven fraud detection, GlobalCheck and BetComply strengthen their regulatory compliance and user experience positions to continue growth in the US, Brazilian, and Latin American markets.
Daniel Brookes, CEO, BetComply commented: “We are thrilled to announce our strategic partnership with IDVerse. This collaboration marks a significant milestone in our mission to enhance compliance and security in the iGaming industry. By leveraging IDVerse’s cutting-edge identity verification infrastructure, we can offer our clients an unparalleled level of protection against fraud while ensuring a seamless user experience. This partnership aligns perfectly with our commitment to innovation and responsible gaming practices.”
Alastair Graham, CEO, GlobalCheck commented: “We are excited to announce our strategic partnership with IDVerse, which represents a significant step forward in our mission to provide cutting-edge identity verification tools. By combining GlobalCheck’s multi-bureau identification technology with IDVerse’s advanced AI capabilities, we are poised to offer our clients an unparalleled level of accuracy and efficiency in compliance checks. This collaboration will enable us to better serve the evolving needs of the iGaming industry, particularly in light of the new UK affordability regulations.”
Mark Knighton, Global Head of iGaming, IDVerse commented: “IDVerse has seen an increase in deepfake fraud of 30x in the last 2 years, with 25% of fraudulent attempts now featuring synthetic imagery. The only way to enable operators and platforms in the iGaming industry to combat these trends is to use the latest in identity infrastructure that IDVerse offers”.
Knighton continues: “IDVerse is incredibly proud of the partnerships we have developed with GlobalCheck and BetComply as they represent some of iGaming’s most trusted technical and compliance professionals. We have already begun introducing more of our identity tools to help them take advantage of emerging opportunities and keep their global customers one step ahead of fraudsters”.
At IDVerse, supporting the growth of our partners is of the utmost importance. Our identity infrastructures are built to minimise the impact on players’ journeys without compromising on catching deepfake and synthetic media fraud.
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SPOTLIGHT SPORTS GROUP PARTNERS WITH KINDRED GROUP TO DELIVER SMART VIEW RACECARDS
Spotlight Sports Group (SSG), a world-leading technology, content, and media company specialising in sports betting, has today announced a partnership with Kindred Group’s Unibet brand to deliver Smart View racecards, becoming the digital sportsbook partner for the product.
Kindred Group launched Smart View ahead of QIPCO British Champions Day at Ascot on Saturday, allowing Unibet players to seamlessly toggle between traditional Racing Post racecards and Smart View for the flat-season finale.
Smart View, a cutting-edge racing product developed over several years, has captured the attention of seasoned bettors and newcomers with its modern and visually appealing design. Leveraging innovative technology and drawing inspiration from popular video games like FIFA and Football Manager, Smart View simplifies the traditional racecard, making it more accessible and intuitive for all audiences.
Kindred Group, three-time winners of EGR’s Horse Racing Operator of the Year award, continue their commitment to horse racing which already includes a multi-year sponsorship of the Unibet Champion Hurdle, and maintaining leading trainers Nicky Henderson and Richard Hannon as brand ambassadors.
Alistair Gill, Sportsbook & Racing Market Growth Manager at Unibet, emphasised the significance of adding Smart View. He said: “Horse racing is vital to our UK business and it’s crucial for us to cater for all audiences. Smart View combines the expertise of the Racing Post with a modern, easy-to-read display that can engage bettors of all demographics.”
Sam Houlding, Managing Director B2B for Spotlight Sports Group, added: “We are delighted to have Kindred as our first digital partner for Smart View. Our innovative racecard has shown great success at the major festivals this year and is another example of Spotlight Sports Group’s commitment to the future of sports betting.”
Spotlight Sports Group aims to support the global betting, horse racing and fantasy sports industries. To find out more about the services provided, including Smart View, please visit spotlightsportsgroup.com/
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FeedConstruct Extends Partnership with Polish Volleyball Leagues for Exclusive International Streaming and Data Rights
FeedConstruct announces the extension of its exclusive International Streaming and Data Rights for Polish Volleyball. Since 2021, FeedConstruct has been a trusted partner of Polish Volleyball Leagues, and under this new multi-year agreement, it will provide comprehensive coverage of one of the world’s top national volleyball leagues-the Men’s PlusLiga, the Women’s Tauron Liga, and the Tauron 1. Liga, the second-highest men’s volleyball league in Poland.
This agreement ensures FeedConstruct will cover over 600 matches annually, including all play-offs, showcasing some of the world’s top volleyball competitions to a global audience.
Narek Harutyunyan, CEO at FeedConstruct, expressed his excitement: “We are thrilled to build on our successful collaboration with Polish Volleyball. It was very important for us to keep premier volleyball content in our portfolio, as volleyball, with around 900 million fans worldwide, is considered one of the most popular sports across all continents. Polish Volleyball is historically one of the most successful on all levels, and it is a privilege for us to support the further growth of its domestic competitions.’’
Artur Popko, President at Polish Volleyball League, added: “We’ve built a strong and collaborative relationship with FeedConstruct and are thrilled that it will continue with this new long-term agreement. The renewal of our partnership marks a significant milestone for our digital activities. Expanding our reach across new markets presents a tremendous opportunity to share the passion and energy of our leagues with new audiences. Polish Volleyball League is proud to continue its role in amplifying the reach and impact of premium volleyball events. Our commitment to delivering quality coverage remains unwavering.’’
This partnership underscores FeedConstruct’s position as a leading provider of sports streaming and data solutions, delivering some of the world’s best national league volleyball action to a worldwide audience.
SM post
FeedConstruct is thrilled to extend its partnership with Polish Volleyball Leagues for exclusive International Streaming and Data Rights. Get ready for over 600 premium volleyball matches annually from the Men’s PlusLiga, Women’s Tauron Liga, and Tauron 1. Liga.
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BetMGM launches new advertising campaign; The Chris Rockin’ Locker Room Speech
It’s Showtime! Again!
The second advertising campaign involving UK BetMGM brand ambassador and Hollywood icon, Chris Rock, will air on TV starting 17th October.
The fully-integrated campaign, which sees Rock fire up a group of athletes from several sports in a passionate and amped up locker room speech, promoting key markets; football, darts and horse racing. The energised athletes answer Rock’s call to ‘Entertain’ as they make their way out of the locker room.
The campaign aims to drive awareness of the brand and key betting markets as well as an independent advert promoting responsible gambling. In addition, a casino edit will form part of the wider activity.
UK consumers will get to experience the show stopping campaign on TV, digital, radio, and social platforms in the coming weeks.
Dan Towse, Director of Brand at LeoVegas Group, said “This new creative territory of the ‘Chris Rockin’ Locker Room Speech’ builds on the launch campaign from last year, and it’s great to be working with comedian Chris Rock again for the latest iteration. A huge amount of work has gone into this and everyone from the internal teams to the support of Recipe and production house, have delivered an outstanding creative platform’’
CREATIVE AGENCY
Recipe
MEDIA
Media planning/buying – OMD & Omnicom Media Group (OMG)
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