Latest News
Unibet Renews Partnership with the National Hockey League In Sweden

Kindred Group plc (Kindred) has announced a multiyear renewal as an Official Partner of the NHL. Through the partnership, Kindred’s flagship brand Unibet will continue to have access to a variety of marketing rights in Sweden, including digitally enhanced dash boards (DEDs). The partnership will also focus on driving fan engagement through tailored content to enhance the ice hockey betting experience for Swedish customers.
“We are incredibly proud to extend our partnership with the NHL. Together, we will continue to showcase the excitement and energy of the league, bringing fans even closer to the game. This season will be pivotal for ice hockey in Sweden, with the NHL bringing back its international hockey events and the 2025 IIHF World Championship being hosted by Sweden and Denmark. We anticipate heightened fan interest, and we’re thrilled to be part of this journey,” said Philip Lagström, General Manager Kindred Group Sweden.
“Unibet has been a dedicated partner in helping us increase our engagement with passionate hockey fans in Sweden. We are thrilled to renew our partnership and look forward to their activation plans for our slate of signature international events,” said NHL Vice President of NHL Business Development and Partnerships International John Lewicki.
-
Asia7 days ago
Integrated Resorts’ 1H GGR hits Php93.36-B GGR, PAGCOR says
-
Latest News7 days ago
SSC Napoli, Champions of Italy, Aligns with Rabona in Long-Term Strategic Partnership
-
Compliance Updates6 days ago
Konami Gaming Awarded Gaming-related Vendor License in the UAE
-
Australia6 days ago
VGCCC Fines Werribee RSL for Self-exclusion Failures
-
Australia6 days ago
ACMA: ReadyBet Breaches Gambling Self-exclusion Rules
-
Latest News6 days ago
Top 5 Igaming Solutions For Fast Start in 2025 — SBSB Fintech Lawyers Recommends
-
Latest News6 days ago
Bety Casino Launches New Premium Platform with Trusted Licensing, Instant Crypto Withdrawals, and Elite Gaming
-
Latest News7 days ago
Alea doubles down on cybersecurity with Continent 8’s full-spectrum assessment solutions