LEXUS PARTNERS WITH THE ESPORTS AWARDS AS TITLE SPONSOR FOR THE SIXTH CONSECUTIVE YEAR

• Lexus returns as the Title Sponsor and Official Automotive Partner for the Esports Awards
• Viewers should expect an impressive line-up of Lexus cars during the ceremony, alongside unique activations

The Esports Awards, the most prestigious night in the esports calendar, is honoured to announce that luxury automaker Lexus is returning as the official Title Partner for the 2024 Esports Awards. This marks the sixth consecutive year that Lexus has partnered with the Esports Awards and demonstrates their ongoing efforts towards recognising and celebrating the talent that has made a significant impact in the esports and gaming industries since their initial partnership in 2019.

Lexus continues establishing its commitment to enhancing the esports and gaming spaces with its contributions and this year, will be presenting the winners with their awards for the “Esports Content Creator of the Year” and “Esports Organisation of Year” categories.

Previous years saw some incredible vehicles on display, including the LC 500 and the NX 350 (Thieves NX), and this year promises to be just as impressive, with Lexus once again bringing some of their finest custom vehicles to the Esports Awards ceremony broadcast live on 21st November.

Guests will be invited to the Lexus Lounge—which will play host to the red carpet, Esports Awards Glambot and other exciting activations, giving guests the perfect place to relax, network and grab a drink as they arrive, elevating the experience for all attendees. This will of course all be accompanied with a showcase of one of Lexus’ incredible custom vehicles as a centrepiece to bring the room to life.

“We’re honoured to have such an important partner return for the sixth year in a row. and Lexus’ commitment to empowering our community is truly remarkable.” said Michael Ashford, CEO of the Esports Awards, “They have and continue to be an excellent partner; we are honoured by their ongoing contribution to raising our event to new heights every year.”

“Lexus is proud to join forces with the Esports Awards to once again recognize the highest levels of achievement in competitive gaming,” said Lisa McQueen, Lexus Media Manager. “We look forward to celebrating the passionate people and teams who make an impact in the esports community through top-class performance and innovation.”

The Esports Awards presented by Lexus is back for its second ceremony of the year, following a successful ceremony in Riyadh this year. With incredible viewership figures of over 30 million, the Esports Awards is set to deliver a spectacular second broadcast for all to enjoy on Twitch, X and all major platforms on the 14th November.

The important dates for the awards ceremonies are as follows:

• Voting for Esports Awards presented by Lexus closes: 14th November
• The Esports Awards presented by Lexus ceremony: 21st November

Following the reveal of the finalists, voting is now open and fans can vote for the finalists of their choice every 24 hours at esportsawards.com/vote until 14th November.

The Esports Awards presented by Lexus is brought to you in partnership with Oakley and the Esports World Cup Foundation (EWCF).