EveryMatrix launches Personal Jackpots – the next layer in casino loyalty innovation

EveryMatrix has launched Personal Jackpots, a next-generation product with the power to develop stronger connections between players and brands by creating tailored experiences for individuals.

EveryMatrix’s Personal Jackpots, available via JackpotEngine, surpasses the boundaries of conventional jackpot offerings, creating a tailored experience for individual players, nurturing a stronger connection between them and operator brands.

The technology works by learning and adapting to the unique preferences of each player including preferred spend, betting levels, and playing styles, and offers the chance to create and claim a jackpot created just for you.

The more you play, the more your Personal Jackpot grows, and only you can win that specific cash prize, taking jackpot stickiness to the next level.

JackpotEngine supports both CasinoEngine and SlotMatrix content libraries currently boasting more than 30K+ games and integrations with 330+ games studios.

Personal jackpots are fully configurable to any player preference, can be styled to suit any branding, can be displayed alongside up to other three in-game jackpots simultaneously and are available via desktop, mobile, or tablet.

Each one is presented to players as ready-made, in-game widgets displaying jackpot pools, updated in real-time. Players can minimise the jackpot widget if they wish, it is completely up to them how they play.

Stian Enger Pettersen, Head of Casino, EveryMatrix, said: “EveryMatrix Personal jackpots represent the next layer of innovation, providing our customers with even more exciting opportunities to captivate players and drive long-term loyalty.

“By tailoring the jackpot experience to each player’s unique needs, Personalised Jackpots create a deeper level of engagement and foster greater loyalty. This also unlocks a new realm of customised gaming experiences that resonate with players on a profound level.”