Aquisitions/Mergers
PolarLotto Acquires Competitor and Strengthens Market Position
Polar Group Technologies (PolarLotto), one of Sweden’s leading lottery betting companies, is pleased to announce the acquisition of one of its main competitors, lottoexperten.se, through the purchase of all shares in More Tech Group Ltd.
This deal is a strategic step to further strengthen our position in the Swedish market and enhance the experience for our customers.
With this purchase, we continue our growth journey and reinforce our commitment to oFering attractive and exciting lottery betting products. The two companies combined have over 85,000 registered customers, and we look forward to welcoming all the new customers that now will join us into the PolarLotto group.
“This acquisition is an important step in our development and continued growth,” says Daniel Bessmert, CEO of Polar Group Technologies AB.
“We are proud to combine the best of both companies to create even more value for our customers and partners.”
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