Esports surpasses the American football industry in average annual growth rate

Recent years proved that esports is one of the fastest-growing industries. According to the latest Arizton research report, the global esports market will be worth more than $5 billion, with a Compound Annual Growth Rate (CAGR) of 17.48%. The American football industry, which also has a huge fan base, is growing at an average annual rate of about 6.9%.

The audience’s interest in esports is influenced, among other things, by the popularization of this sports genre in the media, the holding of international championships, and numerous interviews with team members.

The approximate valuation of the esports market at the current time is estimated at $2 billion, which affects the desire to invest time and finances in team development and the development of game disciplines. It is also difficult to avoid the situation with the “introduction of digitization”, which can already be called a global world trend. Today, most people, regardless of age and field of activity, spend their time mainly online.

46,000+ in-house sports and esports events monthly: BETER is ready for ICE Barcelona 2025

Brands must keep up with the times and understand modern audience trends, especially in esports. Brand BETER is a powerful example of a brand that considers these trends and makes a quality product.

The esports portfolio already featured 4х5 basketball tournaments and added a new format to its ESportsBattle ebasketball content: 4×8 tournaments. The emergence of a new format emphasized the brand’s desire to produce engaging products. Also, there are real basketball tournaments — the BSKT Cup, in the brand’s sports portfolio, virtual reality table tennis contests and real table tennis tournaments under the Setka Cup brand

BETER solutions will help businesses gain an edge in the market. Gaming industry leaders may learn more about:

• 24/7/365 live-streaming capabilities;
• 400+ global esports tournaments yearly;
• 46,000+ in-house sports and esports events monthly;
• Bettor-centric BETER iFrame, MTS solutions, Esports Widget;
• In-house trading team delivering precise odds for maximum engagement;
• Dedicated integrity team ensuring the highest industry standards.

The BETER team looks forward to meeting gaming leaders at ICE Barcelona 2025 to share their experiences at Booth 4B18.