Australia
Foxtel Breaches Gambling Ad Rules

Foxtel Cable Television Pty Limited has breached gambling advertising rules during the broadcast of an AFL match between Port Adelaide and Essendon in April 2024.
An Australian Communications and Media Authority (ACMA) investigation found a virtual banner promoting a gambling operator that appeared during Foxtel’s coverage of the match failed to include an adequate responsible gambling message.
Under the subscription television code of practice, gambling advertisements, including banner ads, shown during broadcasts of live sport must be accompanied by a responsible gambling message.
Authority member Carolyn Lidgerwood said if broadcasters are airing gambling advertisements during live sporting events, the responsible gambling message must be aired too.
“These messages must emphasise the potential harms and risks of gambling if it is not undertaken responsibly,” Ms Lidgerwood said.
“An ‘18+’ logo on its own is not an adequate responsible gambling message.”
Once the ACMA raised its concerns with Foxtel, the broadcaster acted quickly to ensure a responsible gambling tagline was added to the advertisement.
As a result of the ACMA’s investigation Foxtel has agreed to further staff training on the regulatory requirements around gambling advertisements. Foxtel will also report back to the ACMA on all the steps it is taking to ensure the gambling ads it broadcasts have sufficient responsible gambling messages.
-
Latest News6 days ago
DreamPlay consolidates its status as a global player in the iGaming industry and opens an office and campus in Cyprus
-
Asia7 days ago
SARA TENDULKAR JOINS JETSYNTHESYS’ GLOBAL E-CRICKET PREMIER LEAGUE AS MUMBAI FRANCHISE OWNER FOR SEASON 2
-
Latest News6 days ago
A Deeper Dive into Online Casino Bonuses
-
Latest News7 days ago
Midnite named betting and casino partner of World Snooker Championship
-
eSports6 days ago
TEAM VITALITY AND NESCAFÉ LATTE PARTNER TO LAUNCH “READY TO LEVEL UP”
-
Compliance Updates6 days ago
BGC Represents Betting and Gaming Sector at Shadow DCMS Roundtable
-
Latest News7 days ago
EveryTip.com Hits Major Milestone Ahead of Grand National with Record Tipster Listings
-
Industry News7 days ago
TaDa Compares the Market for Fishing-Shooting Games