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eSports

HEROIC and Razed Finalize Strategic Sponsorship for CS2 Roster

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HEROIC, a top-tier esports organization, has announced a significant sponsorship agreement with Razed.com, a major global operator in the sports and esports betting sector.

This partnership positions Razed as an official sponsor of HEROIC’s Counter-Strike 2 roster. The collaboration is founded on a shared commitment to performance and market innovation.

Razed stood out to us as a great partner in an industry of many operators. At their core, their values align with ours — entertainment, responsibility, and a true love for esports. Our partnership will allow us to create more fun content and some amazing experiences for our fans. We couldn’t be happier to welcome Razed as a partner.— Krystian Jaroszynski, Chief Commercial Officer, HEROIC

The agreement encompasses key brand activations, including Razed.com branding on HEROIC’s official jerseys and across all digital platforms. Additionally, the partnership will facilitate the development of exclusive co-branded content and behind-the-scenes access, aimed at enhancing fan engagement and commercial outreach.

HEROIC has firmly established itself as one of the world’s premier Counter-Strike teams, and we are proud to support their continued rise. Esports is one of the fastest-growing verticals in betting, and we believe this partnership with HEROIC represents the perfect synergy of  creativity, ambition, and a shared vision for success.— Marty, Head of Marketing, Razed.com.

This alliance further strengthens HEROIC’s market position and its continued focus on commercial growth and on-server excellence. Together, both entities aim to set new benchmarks within the esports industry.

Link to the video. x.com/heroicgg/status/1961458827804774534

 

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Peter Tolan, a rising talent in the dynamic world of igaming content, serves as the Junior Content Editor at European Gaming. At European Gaming, Peter has quickly become an integral part of the editorial team. His keen understanding of the igaming landscape across Europe, combined with his skill in digital media, allows him to produce engaging and informative content. He specializes in analyzing trends in online gaming, esports, and emerging technologies in the igaming sector.

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