Press Releases
Microgaming bolsters Playboy portfolio
Microgaming that supplies award-winning casino, poker and bingo softwares to gaming brands worldwide has build up its brand partnership with Playboy™ Gold by adding a new online slot for the year 2018.
The new branded title joins Playboy’s popular original online slot launched before five years, as well as the revolutionary Playboy Live Dealer, the industry’s foremost branded Live Dealer studio.
Playboy Gold, which is all set to be launched on 7 March 2018, will deliver a new 6-reel slot format with a host of base game and bonus features to capture the players’ interest, while absolutely experiencing the iconic and global brand. The new online slot was custom-made by Triple Edge Studios, a new independent studio that provides remarkable content to Microgaming. To be officially launched at ICE in February, the studio will be creating authentic, top quality games accessible exclusively by Microgaming and Quickfire operators.
Valerie Golson, Playboy’s Senior Vice President of Gaming and Location Based Entertainment said: “For decades, gaming has been one of the most popular and iconic parts of the Playboy Lifestyle. From our successful Playboy Clubs and Casinos and land-based games to our VIP player events and our online gaming properties, Playboy’s unique and exciting take on the world of gaming have been some of the most successful in the industry. We’re thrilled to be working with Microgaming to expand our partnership and introduce a new gaming experience for players around the world.”
David Reynolds, the Games Publisher at Microgaming, commented: “To work with Playboy again has been a real pleasure. They are one of the most recognised and popular consumer brands in the world and Triple Edge Studios has worked tirelessly to bring the brand to life in Playboy Gold. The game is hosted by Playmates Raquel and Audrey and delivers non-stop action. We are excited for the game’s launch and to be unveiling the title at the industry’s biggest trade show.”
Microgaming is exhibiting from Stand N5-220 at ICE Totally Gaming 2018, 6–8 February, at ExCeL London.
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