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WBSC Europe covenanted with Sportradar – over an inaugural partnership

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WBSC Europe signs Sportradar as inaugural partner
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The newly structured World Baseball Softball Confederation Europe (WBSC Europe) initiated its first covenant with Sportradar.

In view of this covenant, Sportradar, which provides services to bookmakers, national and international sports federations, and media companies will become WBSC Europe’s inaugural partner and will serve as the organisation’s service provider.

Sportradar will provide WBSC Europe with its OTT platform solution, which will offer live and on-demand streaming of various baseball and softball tournaments across Europe. The deal will back up competitions such as the European Championships, Super6 and Youth Championships.

WBSC Europe was given structure last week through the amalgamation of the European Softball Federation (ESF) and Confederation of European Baseball (CEB).

With regard to this the CEB Vice-President and Head of Marketing and media, Rainer Husty, said:  “This a unique chance to position our sport on a strong, joint platform; we see a lot of potential in this project for the growth of our game and are very happy to have Sportradar as a partner on our side.”

And Rainer Geier, the Managing Director of OTT at Sportradar, added: “This new initiative will help enhance the popularity and visibility of both softball and baseball across Europe with both live and on-demand broadcasts and video content available for fans.”

Athira is a self-described “logophile” – a lover of words. She loves updating her vocabulary and playing around with words, to frame a sensible world of letters. Letters come alive when they become words and when words become sentences. And that’s her job, to put them together in a meaningful way without loosing its essence. She has written content for websites, articles and poems for an international magazine, and press releases as well. She also loves writing on social media. She holds a Masters degree in bio-technology, but she has always been interested in the organic farming of words. Besides writing content for our daily news feed, she is also working as staff writer/editor with Impressions Content Management, based in Kerala, India, which offers writing and editing services to clients around the world.

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