Racing Post B2B and Pari-Engineering strike content deal

Monday 4^th June, 2018 – Racing Post B2B has announced a new partnership with Russian gaming operator Pari-Engineering where it will provide horseracing content, front-end integrated into the new horseracing section of Pari-Engineering’s online site.

The content within the Racing Post front-end will be translated into Russian to allow Pari-Engineering customers to receive the best horseracing content in the industry to help guide them on British and Irish markets.

Racing Post front-end continues to be a popular option due to its ease of use and now, with the availability of translation on its products, gives a chance for customers worldwide to access market-leading content.

Racing Post front-end and Racing Post Display will also be provided to the exclusive Pari VIP Shop in central Moscow.

Racing Post B2B International Sales Manager Daniele Alfonso, said: “Racing Post B2B helps global bookmakers enhance and optimise their online offering with bet-prompting and bet-generating content. Partnering with Pari Engineering is a very important step for us as we grow our business around the world. They are a dynamic provider, offering a complete racing package to their players.”

Pari-Engineering CEO Vladislav Beshkarev, commented: “We are excited to enter into this partnership with Racing Post B2B and continue to grow our brand globally by offering Racing Post content on British and Irish racing to our customers.”

About Racing Post B2B:

Racing Post B2B caters for all digital content requirements across web, mobile, tablet and retail. But we are more than just a data provider – we enhance raw data with the best and most recognisable content authored by the biggest names in sports betting.

Racing Post B2B offers an unrivalled worldwide content portfolio for bookmakers and media associations. Acknowledged throughout the racing, sport and gaming industries, the Racing Post creates bespoke products suited to your audience that will enable your company to maximise profitability by offering unique data, editorial or multi-media solutions.

Racing Post B2B services are currently consumed in over 30 countries in multiple languages and continually growing.

About Pari Engineering:

Pari Engineering RUS LLC is a Russian privately owned entity, the main purpose of which is the distribution of advanced gambling technologies to the Russian market, having focus on interactive totalisator products and services for gambling operators.

Pari Engineering RUS LLC operates under the Russian gambling license no.3, providing Russian punters access to international commingling pools, such as UK and Irish horseracing pools, South Africa’s horseracing pools, and Colossus Bets’ sport pools. All the products are distributed and promoted by its own trademark POOLBET via its own domain www.poolbet.ru.