Bell-Fruit’s Big Bank Theory, ‘Eclipses’ the competition

Bell-Fruit, one of the most famous names in low stake gaming, enters the key 2018/9 show season in buoyant mood, reporting what Sales and Marketing Director Ian Shreeve is describing as ‘exceptional test figures’ for its latest analogue AWP, ‘Big Bank Theory’.

The five week performance data gained across six PubCos is showing an average cash box in excess of £425/week per week, a figure that compares extremely favourably against the very best digital products and is significantly ahead of its analogue competitors.

“The on-test figures for Big Bank Theory confirm that the right reel based analogue products have a major part to play in the UK pub market,” stated Shreeve. “I’m obviously delighted for the team at Bell Fruit which, has once again developed a game which really connects with the pub demographic.
The cash box doesn’t lie and on the basis of its outstanding performance on test we have gained some major retailer approvals with more in the pipeline.”

With a bright and eye-catching artwork and exciting new game features ‘Big Bank Theory’ is housed in Bell Fruit’s Eclipse Cabinet using the Scorpion 6 technology. The game features a multi-level lapping board with special lightening symbols.