Industry News
Bulldog brand shows its pedigree with sales up 20%
Leading redemption and pusher brand, Bulldog Games, is reporting an outstanding start to its 2019 sales and marketing campaign with orders up by 20 percent on the same stage last. The brand, which burst on to the scene at EAG 2018 with a range that has breathed both energy and creativity into the sector, once again grabbed the headlines with a collection of high impact products embracing both licensed and non-licensed games.
Reflecting on the success, Bulldog Games, Managing Director, Peter Collinge confirmed: “We have seen our show sales increase by a fifth on what were the stand out numbers achieved last year. What’s particularly pleasing is that we received orders across the board, which reflects positively on the strength and depth of what the entire Bulldog team has worked so hard to bring to market.” He added: “There was what I can only describe as phenomenal interest in the new 65” XL Videmption machines, Ben Bones, Hamsters Ball as well as our new title, Ticketsaurus and Rex. We also received significant orders including from Bandai Namco Holdings (UK), for the Pac-Man Pusher which is available in four and eight player formats as well as a Deluxe version which has an option to add a dot matrix top box and backlit front doors, enhancing the game’s visual appeal and Pac-Man branding. The first installs are in the process of being completed as we fulfil orders in time for the February half term.”
“When we launched Bulldog I was crystal clear that our commitment to the market went beyond just the development of great games made in the UK to exacting build standards. As well as this, we also provide the highest quality customer support which includes the provision of key staff to ensure Bulldog equipment is installed on the optimum income settings for each venue. While orders placed by the end of February are guaranteed pre-Easter installs, available capacity is reduced with each new order we receive and I would encourage operators to confirm their interest to avoid disappointment.”
Manufactured in the UK, the Bulldog brand is backed by a detailed after sales and technical support service to keep machine downtime to a minimum and maximise cash box income for operators.
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