Wishmaker Casino launches with promise of life-changing experiences

New gamification-inspired casino offers unique money-can’t-buy prizes alongside huge cash jackpots

Wishmaker, the first online casino to enable players to win the ultimate once-in-a-lifetime experiences alongside huge cash prizes has launched; promising a new player-centric approach with an unrivalled offering.

Designed to provide players with the opportunity to ‘make a wish’ while playing best-of-breed casino games – Wishmaker lives up to its name and offers players unique, exclusive experiences that can’t be bought or found on Google.

Every time a customer plays a game on the new site they are rewarded with Wishcoins that can be redeemed within its in-house ‘Wish Factory’, a dedicated area where they can choose from a series of options to be in with a chance of winning money-can’t-buy prizes.

With the full experience launching later this month, among the initial ‘wishes’ are the chance to appear in a personalised episode of cult TV show Family Guy, as well as a three-day VVIP access-all-areas trip to Maranello, the home of luxury carmaker Ferrari, with unlimited test drives and the ultimate luxury dining experience in the famous Ferrari factory.

Created with the new generation of players in mind, Wishmaker has been built to offer a seamless gaming experience, as well as providing for the emerging demand for a differentiated offering that goes above and beyond the traditional casino.

Deliberately designed to ensure that wishes are within reach of all players and not just VIP customers, Wishcoins can also be deposited into a specific wish at as part of a group function. Once enough coins have been collected, the prize is randomly selected from among all depositing players.

Founded by Mihail Todorov, former CEO and creator of Casinotopsonline.com (sold to Gaming Innovation Group (GiG) in 2017 for EUR 11.5 million), the new casino takes gamification to the next level.

Mihail Todorov, founder of Wishmaker Casino said: “Too many casinos complicate matters, but we have created a casino for players who love to play exciting and easy to use games alongside offering unique experiences that the new generation are craving.

“The motivation behind building Wishmaker was to meet the demands for the latest generation of players – unique experiences and a differentiated offering are key to unlocking and retaining this audience, and we are proud to be the first to bring such a concept to market.

“With an emphasis on providing a seamless casino experience, we have more than 1,400 games in our portfolio from the world’s best suppliers, as well as plans to provide exclusive content in line with certain wishes that we’ll soon be providing. Stay tuned for more news to come!”

Operating under licences from the UKGC, Malta Gambling Authority and the Swedish Gambling Authority, Wishmaker’s gaming suppliers include NetEnt, Yggdrasil, SG Digital, Quickspin, Thunderkick and Play n Go among others, offering over 1,400 titles in total.