iSoftBet inks brand-wide GiG content deal

Agreement will see iSoftBet games available on all GiG brands

iSoftBet, the leading online and mobile casino content provider, has signed an agreement with operator Gaming Innovation Group (GiG) to offer its complete games portfolio across the operator’s multiple brands. Included in the deal is the supplier’s cutting-edge Game Aggregation Platform (GAP) to further power GiG’s casino offering.

The partnership will see GiG integrate iSoftBet’s full portfolio of proprietary and branded slots and table games, including best performing titles such as Crystal Clans and The Dalai Panda. In addition, GiG will have access to GAP enabling it to select from more than 3,000 slot and table games provided by the supplier’s platform partners.

iSoftBet’s GAP offers content from 46 of the largest third-party suppliers in the iGaming industry, as well as a host of advanced marketing and real-time gamification tools.

Games include best performing slots, table and video poker games, all of which have been designed, developed and certified for use in regulated markets.

iSoftBet has created some of the best performing games of the last 12 months including popular titles such as Hot Spin and Pearl of the Orient, as well as latest releases The Nutcracker and Jumbo Stampede.

Michael Probert, Chief Commercial Officer at iSoftBet, said: “We’re thrilled to partner with such an innovative business as GiG. This marks another important step in our growth as a company, and we are delighted to have signed such a significant tier one content and GAP platform agreement.

“Both GAP and our own portfolio contain games of the highest quality and continue to perform superbly across all major regulated and emerging regulated markets.”

Natasha Gowan, Head of Communications at GiG, said: “iSoftBet has a great reputation for developing high-quality games, and providing a huge range of content via its leading aggregation platform GAP. We are excited to be partnering with iSoftBet and look forward to a long and productive partnership.”

About iSoftBet

iSoftBet is a premium online and mobile casino software and games supplier, providing leading gaming products to some of the world’s largest and most successful brands. With extensive experience and a comprehensive selection of best-performing games, iSoftBet is at the forefront of innovation and our tailor-made solutions are designed to meet our operator partners’ every need.

Our games suite includes a wide range of unparalleled proprietary video slots, table games, exclusive branded games from some of the world’s largest TV and movie production companies such as 24 and Paranormal Activity, and an advanced Game Aggregation Platform (GAP), allowing iSoftBet to offer online casinos rapid, one-time integration to more than 30 of the industry’s leading online and mobile game software providers. iSoftBet games are built with using the latest technology including HTML5 desktop and mobile compatible software.

The iSoftBet offering includes a comprehensive back office system allowing operators to create bespoke promotions, offer a wide range of player bonuses and rewards, as well as harvest and track real-time game performance data. iSoftbet is committed to responsible gaming and complies with the most stringent global regulatory bodies. We are licensed in the UK and Alderney and are approved to distribute content in multiple regulated markets including Belgium, Italy, Spain, Portugal and Romania.