Merkur Gaming Conquers Swiss Market

Since June of this year, Merkur Gaming has been active in the Swiss casino market with its successful “Avantgarde Magie” product. The multigamer is already well-established in German arcades and casinos under the name M-BOX. Now Germany’s top performer is set to take the international market by storm.

“Switzerland is known for its high quality standards, and many companies fail to make the mark. Not so Merkur Gaming: we are exceptionally proud that we were able to convince the testing authority of our high-quality product ‘made in Germany’ and received approval for installation,” explains Markus Wessler, Sales Director International at Merkur Gaming.

After exhaustive consideration, the Swiss Federal Casino Commission issued Merkur Gaming the certificate to operate the “Avantgarde Magie” in Swiss casinos at the end of May – in both categories A and B. Since then, demand has been overwhelming; the first machines have already been delivered and further orders are in the pipeline.

The “Avantgarde Magie” shares the same platform as the M-BOX. This is considered one of the top performers in Germany, where it has become an indispensable part of the casino and arcade landscape. The “Avantgarde Magie” games package comprises 30 of the most successful games on the German market, including the classics Eye of Horus, Fruitinator and Ghost Slider.

“In Germany, the M-BOX is hugely successful, so now we want to present this premium product to a wider international audience as ‘Avantgarde Magie’. We have invested a lot of time and effort in obtaining a certificate to operate in Switzerland – and it has paid off. The reaction is extremely positive and we are confident that the ‘Avantgarde Magie’ will soon be among the top performers in the German-speaking part of Switzerland,” Markus Wessler concludes.