Latin America
Yggdrasil makes LatAm debut with Patagonia Entertainment partnership
Yggdrasil has completed a landmark content partnership integration with Patagonia Entertainment that has seen the innovative supplier make its debut entry into the rapidly regulating Latin America market.
The fast-growing LatAm provider has enabled its network of regional operators to have access to Yggdrasil’s complete content portfolio including latest releases Yokozuna Clash and The One Armed Bandit, fan favourites Wild Robo Factory and Jackpot Raiders, as well as classic titles such as its Vikings trilogy.
Following the successful integration, Patagonia’s growing network of customers is able to use Yggdrasil’s industry-leading proprietary BOOST® range of in-game promotional tools.
Since being founded in 2014, Patagonia has established a strong foothold in Mexico, Colombia and other regulating Latin American markets developing proprietary casino and bingo content and offering clients an omni-channel platform solution in the last two years.
Fredrik Elmqvist, CEO, Yggdrasil, said: “I’m delighted to make our first entry into LatAm by partnering with Patagonia, where we will combine its platform and regional experience with our technology and extensive software development expertise to offer its network of brands with a unique gaming experience.
“Our aim is to deliver the best casino games experience available, and this partnership is a major step towards achieving that within the rapidly growing regulated LatAm market.”
Patagonia Entertainment’s Global Business Development Manager Victor Arias, said: “Partnering with Yggdrasil and enabling our expanding operator network to integrate their award-wining content is very exciting, and we can’t wait to get started. The growing LatAm market presents gaming brands with a host of opportunities, and we are delighted to bring Yggdrasil’s best-in-class casino offering to our regional customers.”
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