iConvert appoints Global Sales Director

Behavioral player acquisition solution provider iConvert, has confirmed the appointment of Ashley Wood as Global Sales Director.

A customer centric and commercially focused head joins iConvert from CRO specialist Salesfire Ltd. Wood has experience leading international sales teams having worked key to Salesfires rapid expansion.
Wood will lead sales strategies for iConvert, as the software provider views further international expansion with global operators.

Dan Morrison, iConvert CEO, said: “Ashley brings with him a great depth of knowledge and a wealth of experience in conversion data and sales strategy.
“He will play an important part in our drive for growth and will be integral to our goal to remain a world leader in customer centric conversion funnels within iGaming.”

iConvert is a behavioral player acquisition platform that utilises cloud-based technology to give operators maximum visibility of pre-CRM traffic, designed specifically to help online operators deliver contextually relevant marketing to their visitors and customers and unlock their untapped acquisition scope.