Press Releases
Sportradar Acquires Optima
Leading omnichannel sports betting and e-gaming platform business expands Sportradar offering to become a fully integrated ‘turnkey’ sports betting services provider
Sportradar, the world’s leading provider of sports data and content, today announced that it has acquired the award-winning sports betting and gaming omnichannel platform business Optima, effective immediately.
Optima will extend Sportradar’s current betting services portfolio to become a full service B2B data, betting, trading and player management platform business. This will create a global ‘one-stop-shop’ technology and services business capable of offering a complete turnkey solution including a dedicated sports betting and iGaming platform supported by existing leading sports data, risk management and marketing services.
As a key part of Sportradar’s future growth strategy, the company will now offer the entire betting and gaming value chain in both established and emerging markets as they regulate.
Sportradar’s sports data and risk management services will continue to be platform-agnostic, expanding the current catalog of services to operators, with the excellent level of flexibility, support and product quality that currently is available to existing partners and customers. Existing and future sportsbook platform provider partnerships will remain unaffected and enabling bookmakers to integrate Sportradar’s services to their own in-house or third-party platform.
“This acquisition puts us in prime position to achieve our aim of becoming the world’s leading supplier of modular turnkey betting services and solutions,” said Carsten Koerl, Chief Executive Officer of Sportradar.
“Optima utilizes the very best-in-breed technology to provide their clients with the most advanced and flexible platforms and having a 360-degree product portfolio is a key part of our future growth strategy. We are delighted to welcome them to the Sportradar family.”
“Optima joining Sportradar is the next natural step in the achievement of our company vision. Sportradar is an organization that I have admired for a very long time, and we couldn’t be happier to be joining forces with them,” said Jacob Lopez, Chief Executive Officer of Optima.
“There are numerous and evident product synergies between the two companies and it really is the perfect fit in terms of a fully integrated one-stop shop solution for sports betting and e-gaming operators around the world. We are excited about the potential of the combination of the leading trading, risk management and betting entertainment services with the leading integral omnichannel sports betting and gaming platform. We are fully committed to a common vision and will work hard to continue ensuring Sportradar also offers the leading platform services for the group.”
Latest News
Polina Georgieva named Chief Marketing Officer of CT Interactive
With an extensive career spanning over diverse business sectors, Polina brings a wealth of expertise to the team of CT Interactive as our new Chief Marketing Officer. Known for driving high-impact marketing strategies, Polina has a proven track record of delivering significant business growth through integrated campaigns, brand management and business development.
Throughout her professional journey, Polina has demonstrated expertise by driving business strategy, leading sales initiatives, and managing marketing campaigns. Her expertise encompasses business development, strategic marketing, and partnership cultivation, all closely aligned with the company’s values and objectives.
In her extensive career, Polina has demonstrated proficiency by launching and enhancing successful product lines, spearheading multi-channel marketing efforts, and developing targeted marketing strategies across various industries. Her deep understanding of consumer behavior and market trends has consistently translated into competitive advantages and elevated brand equity. Polina’s ability to respond to emerging trends, manage diverse partnerships, and execute high-impact campaigns has resulted in impressive marketing outcomes that align with and support overall business goals. Her dedication and results-oriented approach make her a key driver of growth and success.
Polina holds a degree in International Relations from the University of National and World Economy and has advanced training in Business Management from TÜV AUSTRIA Academy. She is part of the Marketing jury at the most prestigious competition for web in Bulgaria Site of the year. The combination of knowledge and practical experience makes her a valuable addition to our team.
At CT Interactive, Polina is poised to elevate the brand’s presence and drive sustainable growth by integrating her expertise in these dynamic industries, being proud to join one of the pioneers in the business.
Balkans
EGT’s Supreme Green Selection made its successful debut in Bulgaria
Supreme Green Selection, the latest multigame in EGT’s portfolio, had its debut installation in Bulgaria. The gaming establishments of the leading operator Inbet throughout the country now offer the mix which is available in General Series’ slot cabinets.
Supreme Green Selection is a part of EGT’s latest multigame series Supreme Selection. This mix features 50 exciting titles, including popular games like Rise of Ra, Amazons’ Battle, and Burning Hot, along with new additions such as Rainbow Hot, Mighty Heracle, and Book of Artifacts. They all present players with various themes, eye-catching designs, and many attractive bonuses.
Biserka Draganova, Sales Manager for The Balkans and Egypt at EGT, commented: “I am very happy that we accomplished the first installation of Supreme Green Selection in the gaming halls of the local leader Inbet. The mix has a new interface, different from the other multigames in our portfolio, and allows players to select game according to the category they prefer. It also includes user-friendly updates, making it easier to scroll through and select your preferred games. When presented at this year’s ICE London, Supreme Green Selection immediately caught the attention of operators, players, and industry experts, and its first good results are already a fact. I am confident that the mix will become one of the favorite products of Inbet’s customers.”
Mihail Hadzhiev, Casino Manager at Inbet, also gave positive feedback on the performance of Supreme Green Selection. He stated: “The selection of titles in the multigame is excellent as they keep players engaged for a long time, and during their next visit, our clients are looking for these slots again.” Mr. Hadzhiev added: “We can’t wait to try the other multigame from the series Mega Supreme Fruits Selection, as well as the new Bell Link Boost jackpot.”
Latest News
Relax Gaming brings Christmas cheer with the release of feature-packed Money Sleigh
Relax Gaming, the iGaming aggregator and provider of unique content, is getting players into the festive spirit with its latest release, Money Sleigh, a Christmas-themed slot guaranteed to deliver stocking-filled fun and the chance to unwrap big wins.
Santa and his team of loyal helpers are ready to guide players through this exciting holiday adventure, with the potential to win up to 10,000x their stake.
Set against a 5×4 grid, Money Sleigh combines high volatility with a series of thrilling features, including re-spins, coin collections, and symbol enhancements that keep the action jingling towards snowy rewards.
The real excitement kicks off when three or more special symbols trigger the re-spin feature, where additional reels unlock as players gather more symbols, multiplying their chances of hitting it big.
Among the slot standout features is the Helper, which doubles the value of up to 8 other symbols, and Santa, who revives previously used symbols to further enhance the chance for big payouts. The dynamic Eternal Mystery symbol ensures that no two spins are alike, transforming into different special symbols with every spin to create a varied and unpredictable gaming experience.
Landing bonus symbols unlocks the lucrative bonus round, where players can collect up to 100,000 coins. Once the combined total of all values on the reels reaches this magic number, the round concludes with a massive payout, offering players a thrilling and satisfying reward to wrap up their festive gameplay.
Shelley Hannah, CPO at Relax Gaming, said: “We’re delighted to bring Money Sleigh to the market as part of our ever-growing portfolio of feature-packed games. The creative symbol mechanics offer the potential for truly festive wins, makes this game a perfect addition for the holiday season. We are confident that operators and players alike will enjoy the magic that it brings.”
Established as one of the industry’s leading B2B suppliers, Relax Gaming was awarded GGA’s Product Launch of the Year in February 2023 for Dream Drop Jackpots. Money Train 3 was named the 2023 CasinoBeats Game Developer Awards amongst its 6 Slot of the Year titles, while the brand also won the award for Skill Games Supplier at the 2023 EGR B2B Awards along with the Innovation in Mobile award at the 2023 SBC Awards.
Relax Gaming provides more than 4,000 online casino games, from its high-performing proprietary slots to a significant, varied library of content from hand-picked third-party studios via its partnership programmes.
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