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SIS promotes William Morris to Head of International Racing

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SIS reaches agreement to add premium horse racing content from Italy
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SIS (Sports Information Services), the leading supplier of 24/7 betting services to online and retail operators globally, has promoted William Morris to Head of International Racing.

Morris joined SIS in 2016 as Digital Sales Manager, playing a key role in growing the company’s digital business, both domestically and internationally.

He previously worked for the Racing Post for eight years, focusing on business development initiatives and strategic planning, as well as delivering Racing Post’s B2B division’s digital strategy.

In his new role, Morris will be responsible for managing and growing SIS’s international horse racing rights portfolio, which forms an integral part of the company’s betting channels including its new 24/7 Live Betting Channels.

Commenting on his new position, William Morris, Head of International Racing at SIS, said: “This is a really exciting move for me as I enter the next chapter of my career at SIS.

“We already have a fantastic portfolio of racing rights and I’m keen to ensure we continue to build on this to optimise our 24/7 racing offer for operators globally.”

Paul Witten, Product Director at SIS, said: “William has made a significant impact since joining the company three years ago and we’re pleased that he’s now taking on the role of Head of International Racing.

“With his industry experience and passion for horse racing, we believe William is the perfect candidate to further enhance our international racing rights operations.”

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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