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2022 unwrapped: how FBM® took over the casino gaming world

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Exactly one year ago, FBM®’s main resolution for 2022 was Expansion. In a world negatively impacted by the pandemic, the global gaming brand saw the results of its hard work with a fast-paced recovery in all sectors of the business, winning over the casino industry during these 12 intense months.

Throughout 2022, impressive steps were taken by the FBM® Group in order to meet market demands, increase customer satisfaction and create a positive impact in various communities across the globe. Between major expansion advances, new partnerships, innovative games, solidarity initiatives, more employees and relevant partnership deals, it was a year of big wins for FBM®.

Regaining momentum with big wins in 2022

Surpassing the effects caused by the pandemic was no easy task for casino gaming companies. The industry slowed down over the past two years, and market expansion stagnated for some time. However, in 2022 FBM® was able to regain momentum, turning out to be one of the best years for the brand so far.

On the land-based world, the FBM Xtreme® brand confirmed the group’s planned positioning for the slots segment, with the Mythic Link® product expansion in Mexico and the introduction of Rainbow Falls™ and Viva Mexico™ as new titles of the FBM Easy$Money Link™ pack. FBM® reserved other novelties for the last quarter with the debut of FBM Spin & Win and Jin Qián Link™, two thematic slots products in G2E Las Vegas. In terms of cabinets, Galaxy II registered an outstanding success among customers, because of its innovative and user-friendly software, as well as its versatile configurations.

In the video bingo category, FBM®’s Progressive Series collection grew its portfolio of games with titles such as Multi Mega™, Multi Plus™, Viva Mexico™ or Golden Ball™. Besides the diverse pack of games with a Multipots bonus, FBM® launched several restyles during the past 12 months making a huge impact in the bingo fans of the Mexican and Filipino markets. Underwater Riches™ and Bingolicious™ are two examples of games that now have new graphics and fresh bonuses ready to engage players.

2022 was also a year of great jackpots in terms of fairs and tradeshows, as FBM®️ participated in various events across Europe and abroad, such as FIJMA Madrid, Expojoc and G2E Las Vegas, showcasing its innovative offers to thousands of visitors, thus creating meaningful connections with target audiences.

FBM Foundation’s humanitarian help only grew in 2022

Building the resources to create a better world, where sustainable peace and support can become common practices among volunteers and organizations has always been a goal for FBM®️ and FBM Foundation, and in 2022 the group has helped numerous communities who are suffering and struggling with malnutrition, poverty, lack of education and with the effects of wars worldwide.

Throughout the year, several actions took place, such as the essential kits distribution in Marikina, the 10.000$ donation and construction of a campaign hospital to support Ukraine, the goods distribution to the Quezon Elementary School in Manila, the Blood Donation Campaign in Pasig along with the Red Cross, the support to chronic patients at the National Children’s Hospital in Quezon with Kythe Foundation, the emergency response in Isabela Province with General Touch, the charity action in Payatas with Fairplay for All, the typhoon Paeng relief operation in Noveleta, and the Feeding Program initiative in Dasmariñas.

The only way is up for the FBM®️ Group

The tremendous efforts the group and its brands have made over the past months have shown remarkable results but the impetus will not stop here. Next year, the strong investment in slots will continue, with new products coming up under the FBM Xtreme®️ brand with engaging graphics and exciting features that players will love. The strategy for the next year also includes a clear drive to continue bringing innovation and engaging products to the bingo category in order to consolidate FBM®️’s global leadership on this market.

Apart from the much-aimed global expansion into new land-based casino rooms in several countries, the casino iGaming universe will also be a top priority for the group, through boosting FBMDS™️’ most recent blow-up and by providing players with a unique remote solution which will astonish bingo fans in the Philippines.

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7-Eleven selects Jackpot.com as their official lottery partner

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Online Lottery Courier Service Jackpot.com Announces Exclusive Collaboration with 7-Eleven, Inc.

Jackpot.com will serve as the official lottery courier service of 7-Eleven, Inc., initially launching in Ohio and Massachusetts  

Jackpot.com – the online lottery courier service that allows consumers to purchase official state lottery tickets on their phone, tablet, or computer – announced today an exclusive collaboration with 7-Eleven Inc., the largest convenience store chain in the world, to serve as their official lottery courier service.

As part of the collaboration, 7-Eleven customers in Ohio and Massachusetts will be able to sign up and play lottery games and scratchers on the Jackpot.com app or website. The program will initially be launched in over 600 7-Eleven and Speedway stores in Ohio and Massachusetts, with a special launch promotion that gives 7-Eleven customers a free lottery ticket on their first deposit by using promo code, “7Eleven”.

“We’re thrilled to work with 7-Eleven, the leading retailer of lottery tickets in the country,” said Akshay Khanna, CEO and co-founder of Jackpot.com. “Leveraging our technology and innovation, we can provide additional convenience for their customers, while adding an additional source of revenue. A true win-win relationship for all.”

By launching in Ohio and Massachusetts in 2023 and 2024, respectively, Jackpot.com aims at adding another avenue for player convenience with one of the most widely recognized brands in the convenience-retailing space. With a presence in Ohio, the nation’s seventh-largest lottery market, and Massachusetts, whose state lottery produced $1.2 billion in net profit for the Commonwealth during the 2024 fiscal year, Jackpot.com’s collaboration with 7-Eleven represents an added layer of accessibility for players.

Jackpot.com remains committed to responsible play and has significantly invested in protocols by allowing customers of legal age to set spend limits and limits on daily deposits, all while providing access to local and national responsible gambling resources, self-exclusion, self-suspension and automated notifications that offer help should problematic behavior be detected. Jackpot.com is also the only lottery courier service to launch with an iCap certification from the National Council on Problem Gambling.

To learn more, visit jackpot.com. First-time users can also download the official Jackpot.com Lottery App on the iOS or Android App Stores, where available.

 

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eSports

The World Esports Summit 2024 Is Here!

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The IESF World Esports Summit returns this December to Busan, South Korea. Hosted at the Busan Esports Arena (BRENA) from December 5-6, the Summit will bring together prominent figures from Esports, global brands, government officials, and sports executives for a deep dive into the current Esports trends, its rapid transformations, and future challenges.

This year’s theme, “Building Bridges, Not Barriers, Through the Power of Esports,” will highlight the role of Esports in uniting cultures, ideas, and industries. Under the slogan “We Empower Success,” the

Summit provides a great platform for Esports experts to engage in meaningful discussions and sessions, sharing their insights on trends and presenting forward-looking ideas for our industry.

The event, strategically timed at the close of the competitive season, presents a perfect environment for reflection on the year’s biggest events, industry shifts, and the next steps for Esports. Attendees can follow the expert’s perspectives on topics like:

  • (R)Evolution in Esports
  • East Meets West
  • Esports Integrity: The Role of Referees
  • The Rise of International Esports Competitions
  • (In Korean) Korea’s Secret Sauce etc.

Also, featured at this year’s event are the IESF World Esports Training Camp and the World Esports Referee Academy.

These are very important IESF programs that are aimed at advancing the skills and professional standards of the next generation of Esports leaders.

Join us in Busan for two days designed to inspire, connect, and empower the international Esports community.

Registration for the World Esports Summit is free and open to all interested attendees.

To register, please complete our online registration form: iesf.formstack.com/forms/wes2024_participation_registration

See you in Busan!

 

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eSports

Akhil Sarin CMO at Easygo named as key note at ICE Esports Conference

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Clarion Gaming has confirmed that Akhil Sarin CMO at Easygo, the technology powerhouse behind the success of global brands Stake and Kick will headline the Esports & Games Conference (EGC) taking place on 21 January as part of the ICE Barcelona experience.

As a key member of the executive team, Akhil Sarin has been instrumental in securing the high-profile partnerships that have accelerated Stake’s growth, including the Stake F1 team, UFC, Drake, and Premier League Everton FC.

Through these strategic alliances he has amplified Stake’s brand presence at the same time as creating unique, immersive player experiences, in the process setting new industry benchmarks.

Announcing the high profile speaker Will Harding, Head of Esports at Clarion Gaming said: “Securing Akhil Sarin as EGC  key note at ICE Barcelona represents a remarkable opportunity for our attendees to gain invaluable insight into cutting-edge strategies in digital and influencer marketing .

“Akhil’s expertise with Stake and Kick.com embodies the forward-thinking, innovative approach that defines the digital marketing landscapes. His participation underscores the calibre of knowledge-sharing that we are  committed to delivering at ICE and he is sure to both inspire our attendees and elevate their strategic perspective.” 

Looking ahead to ICE Barcelona, Akhil Sarin stated:  “Collaborating with Clarion Gaming at ICE Barcelona is an exciting opportunity to showcase Stake’s journey and continued focus on bold partnerships and creative marketing strategies that resonate with audiences.”

He added “The EGC is a vital platform for exchanging transformative ideas and shaping the future of gaming and entertainment. I look forward to discussing Stake’s vision and collaborating with industry leaders to inspire growth and innovation across the sector.”

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