Press Releases
Nags Bet: New Horse Racing Bookmaker Launches in Time for Cheltenham

Today marks the launch of Nags Bet , the latest entrant in the UK’s sports betting market, licensed and ready to revolutionise the industry with a “fresh focus on horse racing”.
Nags Bet distinguishes itself via an extensive array of betting markets and bet types, purposefully curated for UK racing enthusiasts. This focus is complemented by a broad selection of other sports markets, with everything from football, cricket and tennis to eSports covered.
In a bid to re-energise the UK racing scene, Nags Bet has committed significant investments towards horse racing sponsorships, aligning with various racecourses, trainers and jockeys. These strategic partnerships underscore the brand’s dedication to the sport and its community, promising a new era of engagement and support.
A spokesperson for Nags Bet expressed their excitement about the launch, stating:
“At Nags Bet, we’re setting the pace for a new kind of mobile betting experience. Beyond offering a dynamic betting platform, we’re rolling out a collection of exciting player promotions and enhancing our site with valuable betting tips, punditry and insights. Our goal is to exceed the traditional boundaries of betting sites, encouraging a vibrant community of informed and passionate bettors.”
Further amplifying its reach, Nags Bet is actively collaborating with affiliates to extend the brand’s visibility and promote the exceptional betting opportunities available. This affiliate program is designed to forge strong partnerships and drive mutual growth, highlighting the brand’s innovative approach to marketing and community building.
“Nags Bet is more than just a betting site; it’s a movement towards revitalising the UK’s horse racing industry and enriching the sports betting ecosystem. With a commitment to responsible gaming and creating a user-centric experience, Nags Bet is poised to become a cornerstone of the UK sports betting community” the spokesperson continued.
In addition to its sports betting services, Nags Bet has introduced a casino section that features a wide range of gaming options, including slots, table games, scratch cards, and live casino games. This extension into casino gaming enhances Nags Bet’s ability to offer a comprehensive gambling platform, accommodating not only sports betting fans but also those who enjoy casino gaming.
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