Baltics
GiG continues regulated market expansion growth, with new launch in Estonia

Gaming Innovation Group (GiG) has announced that its multi-award winning iGaming Platform has powered the launch of Suprnation in Estonia, as GiG’s market-leading technology continues to strengthen, amplifying growth in an ever expanding number of regulated markets around the globe.
GiG has garnered a strong reputation as a regulated markets expert, with this latest new launch underscoring its commitment to driving growth opportunities for its partners into new markets, as regulation becomes ever more pronounced.
The news of the launch of long-term partner Suprnation is also notable for extending GiG’s impressive recent cadence of live delivery, launching ten brands in the last six months.
Prioritising a partner-centric strategy, GiG has built a strong reputation for growth, leveraging its extensive experience to foster strong professional relationships with operators, providers, and regulatory bodies. As legislative frameworks evolve, particularly in new and emerging markets, the expertise and experience of providers like GiG become increasingly critical in navigating regulatory complexities and driving revenue.
iGaming in Estonia, across online casino, sportsbook and lottery, is expected to deliver steady annual growth, resulting in a projected market revenue of over €271m by 2029 according to data supplied by H2 capital.
Andrew Cochrane, Chief Business Officer at GiG, said: “We are proud that our long standing partnerships continue to benefit from the expanding addressable markets we have added to our portfolio. The widening regulated opportunities we deliver ensures we excel at driving revenue growth for our partners in new markets, and we look forward to continuing to leverage our expertise, powering online successes throughout burgeoning new regions like Estonia. ”
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