Press Releases
OpticOdds Launches New Same Game Parlay Pricer and Suite of Data-Driven Trading Tools
OpticOdds, the premier feed provider for top operators, has unveiled three innovative tools in its expanding product suite: Trading Screen, Market Intelligence, and the SGP Pricer.
The OpticOdds Trading Screen, supporting over 150 sportsbooks in real-time, processes over one million odds per second across hundreds of servers. This ensures clients receive the fastest pre-match and in-play data, crucial for making informed decisions. Features like outlier, arbitrage, injury, and consensus alerts directly impact operators’ bottom lines. The enhanced data depth allows operators to drill into specific player markets, improving their pricing accuracy in historically challenging areas.
Market Intelligence offers the first programmatic view, enabling operators to see in real-time what markets their competitors are offering that they are not. It refreshes daily and provides insights into competitors’ holds, alternate markets, uptime, and release times.
The Same Game Parlay (SGP) Pricer allows operators to query top sportsbooks to see how correlations are priced in real-time. For instance, during the Chiefs vs. 49ers 2024 Super Bowl, SGPs accounted for roughly 25% of the betting volume at major online sportsbooks. SGPs, particularly those with numerous legs, are notoriously difficult to price due to correlations. The OpticOdds SGP Pricer also algorithmically generates pre-packaged SGP recommendations.
Ryan Weinstock, Chief Commercial Officer at OpticOdds, commented: “Last year, I spent many days on the road meeting with clients. The most frequent conversation was about the lack of automated solutions in trading. More operators recognize the power of real-time data and want to leverage it. While many operators have internal solutions, these often rely on legacy providers using outdated technology. That’s why we are building real-time, low-integration trading solutions to deliver immediate value to our clients.”
Latest News
BGaming enters mythical realm with Fortuna TRUEWAYS
Popular iGaming content provider BGaming has transformed the classic Hold and Win Bonus game with its engaging TRUEWAYS mechanic in the latest title, Fortuna TRUEWAYS. On top of this, the magical release includes the Wheel of Fortune, Fortuna SpinUp™, and Fortuna Favors the Brave features, as well as Wilds, Mystery symbols, a Coin Respin round and an accessible Prize.
Players must reach the summit of Mount Olympus to witness the all-powerful goddess Fortuna spin her Wheel of Fortune, with a maximum win of €250,000 up for grabs. As the embodiment of luck, Fortuna can divide one symbol into 1/8 via the Wheel of Fortune feature, enhancing winning combination payouts in both the main and Bonus games.
A flexible dynamic Prize increases anticipation and delivers ample rewards to players who fill all the cells on the Bonus reels with Coins. The Prize adapts to the number of cells in the Bonus round, starting at x30 of the stake for 12 cells and ending at x5,000 for 48. Players can refer to the rules for the complete Prize table.
The Fortuna Favors the Brave feature can be triggered if there is a winning combination. An animated Expanded Wild featuring the goddess Fortuna may appear on reels 3 and 4 and break up into 1/8 Wilds. The smaller Wilds then assume the role of multipliers when Fortuna SpinUp™ is active.
The all-new Fortuna SpinUp™ can be purchased for x4 of the bet amount. This button sees the player receiving more Mystery, Coin and Wild symbols, with each Wild offering a multiplier between x2 and x8, and The Wheel of Fortune appearing more frequently. The Mystery symbol has the power to randomly transform into one of Fortuna TRUEWAYS’ paytable icons.
Adding further excitement to the classic Hold and Win Coin Respin round, Collect assumes all the values of the Coins present on the screen, while Boost adds its own value to the figures on screen, except for other Boosts. At the end of this round, all Coin values are summarised and the total amount is paid to the player.
Yulia Aliakseyeva, Co-CPO at BGaming, said: “We are delighted to inject Fortuna TRUEWAYS with so many engaging additions, such as our progressive Prize mechanic and our lucky character’s themed features. Our TRUEWAYS series continues to be a hit and switches up the traditional slot game format, offering more unexpected surprises for players on an ever-shifting field.”
EveryMatrix Press Releases
Kevin Furlong joins EveryMatrix as Group Chief Product Officer
Kevin Furlong has been appointed EveryMatrix Group Chief Product Officer (CPO) with responsibility for product strategy across all the tier one supplier’s multiple business units.
Furlong will lead all the Group’s product design, delivery and output, co-ordinating with EveryMatrix business unit CPOs to ensure the best possible results for its 300+ global customers and partners.
With 20 years’ industry experience including senior roles at Entain, GVC, Bwin and Paddy Power, Furlong will work across all EveryMatrix’s modular casino, sports, platform, affiliate and payments products including CasinoEngine, OddsMatrix, GamMatrix, PartnerMatrix and MoneyMatrix.
He will report to Group CEO and co-founder Ebbe Groes and brings with him a proven record of success in product development, online business management and large-scale technology mergers.
Ebbe Groes, Group CEO and Co-Founder, EveryMatrix, said: “EveryMatrix aims to service the largest and most discerning operators on the planet. More than two-thirds of our revenue is generated from tier 1 operators today. To do this successfully we must constantly improve the talent inside the company.
“Kevin has outstanding industry experience working with some of the largest operators so we’re naturally delighted to have someone of his calibre join us as we continue to accelerate our growth.
“Kevin will be instrumental in developing an even better experience for all our customers.”
Kevin Furlong, Group CPO, EveryMatrix, said: “I’m delighted to join the EveryMatrix management team and focus my attention on some of the best products in the industry today. The business is on a rapid growth curve and we have some ambitious but achievable plans to come which I’m excited to be part of.
“My role is to bring all our products together to give our customers and their players the best possible experience. We already do this in so many ways, but we know we can do so much more with the proprietary technology, knowledge and expertise we have at our disposal within the Group.”
Blockchain
Iggy Azalea Announces New Online Casino, Motherland
Mother provides: former Grammy-nominated artist and entrepreneur Iggy Azalea is set to disrupt the online gaming industry with the launch of Motherland, a new online casino powered by the $MOTHER token. Announced during her highly anticipated “Motherland Rodeo” event at Breakpoint in Singapore, Azalea unveiled the project alongside business partner Joe McCann, founder of crypto investment firm Asymmetric, and manager Reece Pearson.
Motherland is set to revolutionize the online gaming space by merging entertainment, crypto, and advanced gaming technology. Partnering with web3 gaming leader Kasino Labs and backed by investment from strategic partner Karatage, Motherland will integrate seamlessly with the $MOTHER token ecosystem, going beyond the hype of memecoins to position Azalea as a leader in the space.
In addition to offering a wide variety of casino games—slots, blackjack, roulette, and poker—players will enjoy live dealer games, tournaments, sports betting and a unique community-driven social experience that fosters real-time interaction and engagement among players, creating a social gaming environment with blockchain-based features.
“Motherland is a digital homeland for the crypto community unlike any other,” said Iggy Azalea. “This is all about merging culture and entertainment beyond hype cycles to create long-term value.”
“Memecoins are built on internet culture and the attention economy. No one does that better than Iggy — $MOTHER provides sustainable value creation by offering real utility,” said Joe McCann, Motherland advisor and founder of Asymmetric. “Motherland is a perfect example of how Iggy is taking the token beyond speculation and into real-world applications. By integrating $MOTHER into a unique social casino experience, players can not only engage with web3 gaming, but also use the token as currency within the platform. This is Iggy’s way of merging culture with tangible, lasting value, giving fans and the crypto community a practical and exciting way to participate.”
Set to launch in November, Motherland will provide players with a best-in-class gaming experience, powered by $MOTHER. The casino integrates advanced blockchain security, ensuring transparency and fairness for all users.
Launched May 31, 2024, $MOTHER has rapidly expanded its utility, securing listings on top-tier exchanges such as Bybit and Gate.io. In just 100 days, it has partnered with DWF Labs and Wintermute Trading, and has been integrated into Breakaway Fest as its official token. The utility continues to grow, as $MOTHER can now be used to pay for any purchase on Unreal Mobile’s checkout. With its integration into Motherland, $MOTHER continues to push the boundaries of crypto and entertainment.
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