Bayton Joins Dutch Trade Association NOGA

Bayton has joined the Netherlands Online Gambling Association (NOGA) as its newest member.

Bayton, which focuses primarily on the supply of casino games through a variety of brands, operates under a licence from the Malta Gaming Authority. The company owns 13 online casinos, with brands including Jackpot City Casino, Spin Casino and Lucky Nugget Casino.

NOGA is an organisation aiming to ensure regulated and safe gambling conditions. Other associate members of NOGA include bet365, Betsson, Betway, Entain, Flutter Entertainment, Kindred Group and Nuvei.

“We are delighted that Bayton has now joined the ever widening NOGA family. Bayton is the company behind some very well-known and popular online casino’s and with their expertise and input NOGA can add yet even more international experience to the betterment of the Dutch market. NOGA sees Bayton’s decision to join as a sign that indeed the industry is moving more and more towards full cooperation. We look forward to closely working together with them to the greater good of the Dutch gambling market,” Peter-Paul de Goeij, Director of NOGA, said.

“We are excited to join NOGA as it provides an opportunity for those in the Dutch market to have a voice and hopefully facilitate a positive change in the perception of gaming. Our primary focus is the customer, and to help them play responsibly ensures that their experience is enjoyable and sustainable. By collaborating with other well-known operators and having open dialogue with regulators, we can improve systems for responsible gaming and co-ordinate our efforts to better prevent fraud and money laundering,” Gregory Bettridge, Director of Bayton Ltd, said.