Balkans

SuperSport Becomes Title Sponsor of Croatian First Football League

Published

3 years ago

July 8, 2022

Niji Narayan

Reading Time: < 1 minute

Betting operator SuperSport has become the new title sponsor of the Croatian First Football League, the top tier of club football in the country.

Under the deal, the 2022-23 edition of the competition, which is scheduled to kick off on July 15, will be known as the SuperSport Croatian First Football League.

The announcement comes after SuperSport in May signed a contract for marketing rights and betting rights for matches owned by the Croatian Football Association.

SuperSport already has a presence in the Croatian football market, having in September last year become the title sponsor of the Croatian Football Cup, the country’s most prestigious domestic knockout competition.

“SuperSport, as a market leader, aims to continue to invest in the development of Croatian football, which shows its strength and progress from season to season,” SuperSport board member Radim Haluza said.

“I am firmly convinced that the new season of all domestic football competitions will be the best so far, especially SuperSport HNL.”

Croatian Football Association president Marijan Kustić added: “I am sure that we all share the tense anticipation of the start of the new season of SuperSport HNL and that, along with the commercial and marketing development, we will witness the continuation of the quality of our league football.”

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Niji Narayan

Niji Narayan has been in the writing industry for well over a decade or so. He prides himself as one of the few survivors left in the world who have actually mastered the impossible art of copy editing. Niji graduated in Physics and obtained his Master’s degree in Communication and Journalism. He has always interested in sports writing and travel writing. He has written for numerous websites and his in-depth analytical articles top sports magazines like Cricket Today and Sports Today. He reports gaming industry headlines from all around the globe.