Compliance Updates

Belgium restricts iGaming advertising

Published

7 years ago

November 13, 2018

Niji Narayan

Photo Source: americantargetnetwork.com

Reading Time: < 1 minute

Belgium’s government has issued stricter regulations against iGaming advertising, as part of its effort to protect children from the ill-effects of all forms of gambling.

The Belgian parliament okayed the new regulations after close to a year of deliberations. The most significant feature of the new regulations is the total ban on online casino TV advertising.

According to the new regulations, there will be restrictions on other forms of casino advertising too. Online casino operators will be allowed to advertise their services only on government approved websites. There will be a ban on sports betting on TV before 8 pm. No forms of marketing will be allowed during live sports broadcasts. Celebrity or athlete endorsements of gambling companies will also be prohibited.

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Niji Narayan

Niji Narayan has been in the writing industry for well over a decade or so. He prides himself as one of the few survivors left in the world who have actually mastered the impossible art of copy editing. Niji graduated in Physics and obtained his Master’s degree in Communication and Journalism. He has always interested in sports writing and travel writing. He has written for numerous websites and his in-depth analytical articles top sports magazines like Cricket Today and Sports Today. He reports gaming industry headlines from all around the globe.