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Swedish iGaming again in the slow lane after riding on the crest of a wave of success

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After riding on the crest of a wave of success, Swedish gaming market seems to be in the slow lane again in 2017. Though the  Swedish market claims to be one of the most thriving iGaming jurisdictions in Europe,  its growth seems to be slow like the molasses in January. The turnover in 2017 elevated by 3.2 percent compared to 2016, reflecting slight growth compared to the same period during the previous year.

Non-Swedish players where the main contributors to the market’s evolution, continuing to gain market shares and sales of more than €546.1 million, rising 12.8 percent compared to 2016.

Meanwhile, Swedish players traded just under €1.7 billion after paid earnings, which is a deterioration of 0.5 percent compared to the previous year. Total turnover for the gaming market reached €2.24 billion after paid earnings in 2017.

As per the Svenska Spel (the top Swedish performer) reports turnover was nearly €893 million, a decrease of 0.1 percent compared to 2016. ATG, however, witnessed its turnover hike  3.1 per cent to €407.1 million.

Athira is a self-described “logophile” – a lover of words. She loves updating her vocabulary and playing around with words, to frame a sensible world of letters. Letters come alive when they become words and when words become sentences. And that’s her job, to put them together in a meaningful way without loosing its essence. She has written content for websites, articles and poems for an international magazine, and press releases as well. She also loves writing on social media. She holds a Masters degree in bio-technology, but she has always been interested in the organic farming of words. Besides writing content for our daily news feed, she is also working as staff writer/editor with Impressions Content Management, based in Kerala, India, which offers writing and editing services to clients around the world.

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