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IGT obtains long-term Norsk Tipping bingo supply deal
IGT Global Services will be the provider for Norway’s new online bingo solution in a recent deal made with Norsk Tipping AS.
The new deal comes after an already existing six-year business relationship between IGT and the state operator.
Norsk Tipping’s head of igaming and VLTs, Hans Erland, noted that the new online bingo solution would bring an enhanced digital offering to players and the proceeds would remain in Norway, being donated to support the arts, sport and cultural initiatives.
The contract provides for an online bingo solution in combination with online casino and instant win games. It is a five-year contract and includes provision for three two-year extension, potentially giving an overall 11-year relationship.
Norsk Tipping’s current digital bingo platform was provided by IGT in 2014. Its replacement is built on multi-channel HTML5 for desktop, tablet and mobile and offers 10 game variations.
Declan Harkin, senior vice-president and chief operating officer, international, at IGT, added: “This agreement enables Norsk Tipping, a leader in regulated digital gaming, to strengthen player acquisition and retention through IGT’s new online bingo solution, offered in combination with online casino and instant win games and available seamlessly in a single game window.”
Source: intergameonline.com
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