Gambling in the USA
Michigan Lottery extends iLottery contract with NeoPollard Interactive
Michigan Lottery has extended the contract with NeoPollard Interactive for another four years. The contract is about iLottery technology and related services and is between Pollard Banknote, with NeoGames S.a.r.L and the Michigan Lottery.
As per the deal, Pollard Banknote and NeoGames will continue to serve as the providers of the Lottery’s iLottery platform, games, and managed services through their joint venture, NeoPollard Interactive, through July 2022.
Pollard Banknote and NeoGames first joined hands with the Michigan Lottery to launch their turnkey iLottery 360° Solution in 2014, providing the platform, managed services, and games required to deliver a comprehensive interactive solution to players throughout the state.
Since then, NPi and the Lottery have worked collaboratively to establish the top-performing iLottery programme in North America. Initial unaudited results for the 2018 fiscal year show iLottery generated over $100 million in net win (wagers minus prizes paid and promotional costs), helping the Michigan Lottery provide its fourth consecutive record contribution – approximately $930 million – to its beneficiary, the state School Aid Fund. More than 890,000 players have registered for the Lottery’s online services.
Under the extension, NPi will continue to provide the Michigan Lottery with leading technology that evolves to meet the changing needs of the Lottery and its players, including customer engagement marketing and innovative game development, and operational services.
Closely collaborating with the Lottery through its headquarters in Lansing, Michigan, NPi delivers 24/7 customer service to players throughout Michigan with live chat, email, and phone support, and oversees all operational services, including banking and payments, and claims and compliance.
“We are thrilled to continue our collaborative relationship with the Michigan Lottery as its iLottery provider,” said Liz Siver, General Manager, NeoPollard Interactive. “Since the launch of iLottery in 2014, the Michigan Lottery has become a leader within the digital space, providing innovative digital products to players and continuing to seek out new experiences to enhance its technology, games, and services. In fact, the performance of the Michigan Lottery’s iLottery platform has become the benchmark of the industry, with other lotteries launching similar operations.”
Source: 5StarMedia
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