Italy sees rise in sports betting revenue in 2018

Italy’s sports betting market witnessed a 10.5 per cent growth in revenue in 2018 compared to that of 2017.

The regulatory body of Italy, Agenzia delle Dogane e dei Monopoli (ADM), released the results, reporting that the industry generated €1.4 billion in 2018.

ADM also reports that betting turnover for last year reached the €10..9 billion mark, approximately €1 billion higher than 2017. The land-based sector also increased its revenue by 7 per cent in 2018 to €840 million.

While online betting registered a 16 per cent increase over 2017 to €643 million, it is a shy growth when compared to 2017’s total increase figure of 44.5 per cent, and in a year that did not have major sports tournaments such as the FIFA World Cup.

December’s results did not help the full number for 2018, as sports revenue decreased 55 per cent year-on-year to €96.4 million. Both the land-based and online verticals experienced a decline, the latter to €47 million or a 43 per cent decrease.